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importance on the superb service we give to each of our customers. By working in small effective teams, we get to know and understand our customers and how they use our products”. The Manchester based team has doubled in


Murrelektronik: 30 years on D


It is now 30 years since German-born manufacturer Murrelektronik opened its UK branch


from the front room of a terrace house in Greater Manchester. Since then the company has grown on a global scale to be one of the leading worldwide manufacturers in industrial automation and electrical equipment for machine and system installations


uring the last 30 years, the underlying company philosophy has remained strongly customer centric, holding the belief that high quality products, professional technical consultants and fast shipments to the UK are simply not enough: “We place so much


size during 2013. The addition of experienced key account managers for food & beverage and the automotive sector, plus new system installa- tion managers, visibly shows that the company is committed in providing specialised products and an unrivalled service to UK industries. The key to this success is the ability to react to the UK market on a local level whilst having the force of Murrelektronik’s worldwide and industry-wide experience and expertise at its fingertips. Managing director, Peter Rogers, added: “This means our UK sales team can talk to our customers about products and components that are relevant to their application, inform them about new products innovations in advance and offer on-site technical advice and support wherever they are in the UK. All this together saves time and money – giving our customers a real advantage over their competitors.” Murrelektronik is driven by a desire to meet the customer’s needs in


the most economical way. In order to react quickly to the customer’s requirements, Murrelektronik now organises its product range into main groups: the control cabinet, interfaces, passive field connection and active field connection. With over 30,000 individual products and components available and the technical expertise to deliver a totally customised, complete system solution, Murrelektronik is rapidly becoming the trusted partner across UK industry.


At the forefront of Fieldbus technology When it comes to new products and innovation, 2013 has already seen Murrelektronik launch the Emparro Power Supply System, MB Redundancy Balance, Comlight57 and expanded its Cube family of products with the new Cube20S. One of the most efficient and modern decentralized I/O systems available on the market, Cube20S combines high functionality with an extremely clever mechanical concept to achieve a very compact, modular design. Cube20S connects slim (12.9mm) two, four, or eight channel input and output modules and function modules to base modules with integrated bus nodes. These fieldbus stations can be designed in a range of configurations as required by engineers for their installations. With Cube20S, up to 64 mod- ules can be connected to each bus node with minimal wiring effort. Installation is simple. Wiring errors can be


The Emparro Power Supply System


avoided because the function modules are mounted on a back plate which is designed to transfer power and


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communication without additional wiring to the function modules. The back plate’s push-plug mechanism also protects modules from reverse polarity. When it is time for maintenance, single modules can be conveniently exchanged. Cube20S features a labelling and diagnos- tic concept that is very user-friendly. Labels can be attached next to the LEDs. This makes it possible to identify and read channel states with greater reliability. • Variety: Communication interfaces, digital and analogue modules, high-speed counters and colour-coded power modules are available.


Cube20S is said to be one of the most efficient and modern decentralized I/O systems available on the market


• Easy: Spring clamp terminals simplify installation. • Fast: Response times up to 20µs. • Clear: Precise channel assignments, clear labelling • Safe: Combining Cube20S power and output modules with Miro SAFE+ achieves passive safety applications up to PLd. • Accessories: Profibus connectors, pre-wired bus cables, Exact12 safety distribution boxes and other components complete the product range.


• Practical: Murrelektronik's Cube20S can be ordered as set – for example with pre-labeled modules, are connected to each other, or mounted on DIN rail.


Stay connected - get the App! Exemplifying Murrelektronik’s dedication to customer service is its newest online tool that enables customers to interrogate products and components in detail and find the best installation approaches with greater ease. Engineers are often faced with the problem of what's the best solution? And which processes have been established for a specific industry? Murrelektronik's new iPad app ‘Connectivity City’ aims to address some of these issues. By looking closely at different industries, this app provides an overview of possible approaches in the field of machine installation. Realistic 3D simulations show applications of different installation concepts in logistics and materials handling, machine tool building and the automotive industry. You can find single wire connections through passive distribution systems up to fieldbus installations. For the first time, the products are not presented independently of each other, but they are shown in a system – from the control cabinet through the interface into the field. Users can easily see how well Murrelektronik products work together. With over 30,000 products, the potential to save money is huge. The app provides the most important technical data for each product


as well as the link to Murrelektronik's online shop and all the other additional information like data sheets, prices and delivery times. Download now from the app store!


So what does the future hold for Murrelektronik? “We will continue to provide the best possible solutions for our cus- tomers whilst exploring new markets and industries for our products and systems. We aim to keep Murrelektronik front of mind and at the forefront of UK industrial automation for many more years to come,” stated Rogers. With excellent customer care, continued product innovation, industry focused marketing and sound investment in the UK team – it is fair to say that Murrelektronik is well placed to achieve its goal.


Murrelektronik T: 0161 728 3133 Enter 202 www.murrelektronik.co.uk JUNE 2013 Design Solutions


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