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Case study I Distribution


components from a supplier that is intimately familiar with how


everything should work – minimising their time-to- market with ground- breaking new products that are in great demand in a thriving industry sector. Of course, to complete the circle, the BBC will buy Stagebox units to improve the competitiveness of its own programme making. The Stagebox story is far


from being L2Tek’s only major success, but it does demonstrate where a small company focused on a niche market can really add


value in helping customers achieve their design goals. And the niche is growing. Professional video is not just used in the broadcast industry. There is a thriving commercial video production industry and high definition video is also used for military and commercial surveillance, in security, and in medical applications, to name just a few. As the costs of processing and transmitting high- definition video continue to fall, driven in part by shrinking semiconductor processor geometries that help engineers create devices with higher performance and lower energy consumption, many new applications will become economically viable. Today, professional video is in the process of transitioning from a niche market to becoming a major sector of the electronics industry. And it’s


a sector in which the UK has market- leading expertise and experience. In March 2012, Geoff Rose joined


L2Tek as business development director. With a couple of decades’ experience in UK distribution with DT Electronics (later Nu Horizons), another distributor focused on the broadcast and communications sectors, Rose has already made a significant contribution in accelerating the company’s growth. With a clearly differentiated, specialist service on offer, and a company that’s expanding from its roots in broadcasting to wider industrial, commercial and consumer sectors, L2Tek has the credentials to take full advantage of a fast-growing opportunity.


L2Tek | www.l2tek.co.uk


L2Tek represents the following companies and organisations: BBC Research and Development: video transmission technology


Cambridge Connectors: connectors for professional video and communications CoreEL: IP for FPGA, ASIC and embedded design


Embrionix: SFP modules for video, optical, copper, HDMI, and analogue interconnect


Explore: transmitters, receivers, bridges, repeaters and switches for HDMI/DVI/LVDS and USB GMK: crystals, VCOs and VXOs


GigaLight: fibre optic CWDM and DWDM MUXs, filters, circulators and connectors


i-Chips: image processing devices for broadcast and professional video


intoPIX: FPGA sollkutions for JPEG2000 with complementary security IP cores


Magnum: video compression and processing devices


N2Power: ultra-small, high efficiency, AC-DC and DC-DC power supplies Opneti: fibre optic CWDM MUXs, filters, circulators and connectors Phabrix: professional video test equipment and monitors


Semtech: (Gennum Products): broadcast interconnect including DVB-ASI, SDI and fibre up to 3G


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Components in Electronics


March 2013 37


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