MIRC 2012 FEATURE Conference schedule
10:30 10:33 10:40
Introduction – Stuart Dinsey, managing director, Intent Media Overview – Paul McManus, MIA Your Shop, Your Future – Ruth Boulton, The Training Point
Director of The Training Point, Boulton has provided advice and training within the MI market for over 15 years, both in partnership with the MIA and directly with retailers and suppliers. Projects undertaken have included: facilitation of strategy reviews; design and introduction of appraisal systems; sales training; leadership training; appraisal training.
Her session will provide practical ideas to improve market awareness, increase traffic and make the most of every sales opportunity.
11:00 Panel: Winning Moves From MI’s Retail Stars
Tony White, Bonners Music Alex Marten, Red Dog Music Jonathan Myall, Just Flutes Genevra Champion, Musicroom Chair: Peter Heath, Roland
QUESTION TIME
It’s still not too late to send a question for our MIRC speakers or panellists (nearly, but not quite). Questions from the audience are very much encouraged and retailers are invited to submit them in advance by emailing
lisa.carter@
intentmedia.co.uk. All dealers who submit a question will be put in the draw to win an Apple TV.
You can tweet a question to us too. But if all that technology is not your bag and you also don’t want to stand up in front of 300 people and ask a question, there will be question cards on the table that you can fill in, which will be taken to the speaker or panel chair.
DO
• Please arrive on time for start of the conference. The schedule is deliberately tight, so we like to kick off on time
• Feel free to ask questions and contribute to the panel sessions. You might win an Apple TV
• Try to take something informative away from the speakers and panel sessions and use it you help your business
• Make sure you check out some of the ‘Break Out’ sessions, as they can be extremely informative
• Remember to get your card stamped on each stand if you want to pick up your goody bag at the end
11:35 How To Put Your Store On The (Google) Map – John Straw, Linkdex
Founder and CEO of SEO business Linkdex, Straw was an early pioneer in digital, starting one of the first search marketing agencies in 1999. He set up Linkdex in 2008, with the firm attracting some £3m in venture funding from London and Silicon Valley.
His discussion at MIRC will educate dealers on how to take advantage of consumers using smartphones to search for local businesses. Notably, he’ll demonstrate how your store can beat the competition to the top slot in Google listings.
11:55
• Talk to suppliers. They have special offers, deals and new products that they are dying to tell you about
• Send us a Tweet while you’re at the show. Tell us what you think
• Keep that last bit clean
DON’T • Be late
Panel: Backing The Future – What Next For MI?
John Booth, Roland Lee Worsley, Active Distribution Darrell Priestley, Northern Music Ian Wright, Drumwright Chair: Paul McManus
• Be afraid to ask a question • Make that question too long
• Waste the opportunity to talk to other retailers and suppliers by spending the whole event in the bar or outside
• Be afraid to ask a member of the helpful Intent Media team, if you need assistance of any kind
12:30 Music For All – Tim Walter, Roland & Paul McManus, MIA 12:40
A Grumpy Old Keyboard Player’s View of the Music Industry – Rick Wakeman
Prog-rock legend, virtuoso keyboard player, composer and raconteur Rick Wakeman will be the keynote speaker at this year’s MIRC.
Although now best recognised for his various appearances on TV and radio panel shows including, of course, Grumpy Old Men, Wakeman’s career stretches back to the late sixties, when he recorded session work which included David Bowie’s Space Oddity and also membership of The Strawbs.
12:30 Closing Remarks – Stuart Dinsey, managing director, Intent Media
www.mi-pro.co.uk
• Miss Roland’s after show drinks reception at the Chiswell Street Dining Rooms. It’s literally next door.
• Forget to give us your feedback (good or bad) on the day’s proceedings
• Leave without taking your goody bag
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