WHEN THE TIME IS RIGHT
Purchasers by and large indicated their companies do not make decisions on buying equipment at any one time during the year. Just more than 85% said the timing varies from year to year. One of the respondents indicated his or her company makes purchasing deci- sions every quarter.
When does your organization make purchasing decisions? BRAND LOYALTY When deciding on an equipment brand, overall depend-
ability, parts availability and overall support topped the wish list. Of lowest importance were foreign vs. domestic manufacture, fi nancing and resale value.
How important are each of these factors in selecting a brand to purchase?
2
91 6 5
out of 107
respondents make purchasing decisions at different times each year.
make decisions in the 3rd quarter.
3
make decisions in the 4th quarter.
PURCHASING POWER
Most metalcasters (45%) preferred to purchase new equipment with cash on hand. A signifi cant percentage also listed bank loans as their preferred means of fi nancing.
How do you typically fi nance new equipment?
make decisions in the 2nd quarter.
make decisions in the 1st quarter.
32 | MODERN CASTING April 2012
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