A GAME OF TOMES A Game of Thronesis the first book in ‘A Song of Ice and Fire’, a series that has sold over 15 million copies worldwide. There are currently five novels in the franchise and a sixth titled The Winds of Winteris currently in the pipeline.
With millions having watched the first season and more than 500,000 tuning into Sky Atlantic for the second season premiere, it comes as no surprise that a third season of the massively popular TV show is on the way.
MAGIC MARKETING Koch Media is ensuring that the game has just as much coverage as its small screen cousin, with a high- profile TV campaign,
advertisements on specialist and lifestyle websites, as well print ads. Social media activity will also target YouTube and Facebook users.
Not only will the game appeal to the loyal fanbase, but the strength of the code and the story will also appeal to the vast amount of RPG fans we have in the UK. Greg Whalley, Koch Media
ALLEGIANCE OF THRONES The Game of Thronesvideo game joins the franchise’s family of products which also includes the Game of Thrones: GenesisPC game, comic book series, card game (pictured above)and a board game.