NEWS
“Black Ops II is the most ambitious Call of Duty yet and elevates Treyarch out of its B-studio status.” This year’s Call of Duty unveiled p20
20 best indie games retailers revealed
MCV kicks off Independent Retail Month as 15 High Street and five online retailers are named UK’s top traders by Dominic Sacco
IT MAY be tougher than ever being an independent games retailer but there are still plenty thriving. MCV has teamed up with distributor Koch Media to list 20 of the most
successful indie retailers in the UK games industry today, from bricks and mortar chains to online specialists. These include long- running High Street store Barkman Computers, web- based business Xbite and chains like Games Centre. The latter will soon open a seventh store and won the Independent RetailerMCV Award last month. Indies say they’ve prospered by expanding online and diversifying into other product ranges. “We need to keep games
as they’re our core product, but we need to complement that with other products that will offset the decrease we’ll probably experience through the evolution of
Competition rises every year and making a margin also gets more challenging, so innovation is key. Neil Muspratt, Simply Games
“
challenging, so innovation is the key.”
digital,” said Games Centre MD Robert Lindsay told MCV. Simply Games’ MD Neil Muspratt added: “Competition seems to rise every year and making a margin gets more and more
Sorcery ‘will raise the bar for Move’
by Dominic Sacco
SONY expects its upcoming Move game Sorceryto be a flagship product for the motion accessory. The company says it “raises the bar” for Move games, and has kicked off an ad campaign to get it in front of kids this summer. TV advertising will run around Cartoon Network programmes such as Ben 10 and Transformers, while cinema spots will feature at screenings of Men in Black 3. There will also be print ads in Future Publishing magazines and online activity on Miniclip, YouTube, Disney and Nickelodeon websites.
6 May 4th 2012
It’s Indie Retail Month in MCV. Turn to page 22 for the first of four features where we look at the top independent games retailers.
by Christopher Dring
Sorcery will be a part of Sony’s Summer Move Sampling tour which will cover retail, festivals and other high footfall areas. “Sorcery raises the bar for
PlayStation Move titles, and our retail expectations are reflective of that,” Sony’s UK product manager John Aikins told MCV. “With a comprehensive marketing
campaign and great press feedback, Sorceryis the perfect title for all households, and is a great advertisement for the benefits of Move.” There will be three Sorcery SKUs available on May 25th – a £30.99 standalone game, £70.99 Move bundle and PS3 console pack. Sony: 020 7859 5000
CLASSIC ‘80s disco, power ballads and soft rock will return to Wii this Christmas courtesy of Nordic Games. The publisher is readying the ninth game in its hit We Singseries for October. We Sing ‘80swill feature 30 of the decade’s most popular tracks, complete with the usual party
modes, solo play and karaoke options.
The game will also let players practice their
TOP SHOPS: THE 20 BEST INDIES
Barkman Computers Console Connections Coolspot
DVD.co.uk Eclipse Home Entertainment Extreme Gamez Game on Games Centre Gameseek Grooves Hitari
Insane Games N1 Games Scan Computers Seedee Jons Sega Supplies Simply Games Stan’s Games Exchange The Games Exchange Xbite
Eclipse Home Entertainment (left) and Games Centre (above) made this year’s list of the 20 best indies
We Sing heads back to the ‘80s
vocals to their hearts’ content in the singing lesson mode. “This addition to the We
Singcollection will replicate everything that the ‘80s was adored for,” said Nordic Games’ sales and marketing director Nik Blower.
“The game’s customisable interface means that it will be packed full of flamboyance, big hair and disco colours, as we continue to provide fans and new friends of the series with a fresh singing experience.” Nordic Games: 01256 391209
www.mcvuk.com
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