INDUSTRY NEWS
ARLINGTON,VA.— North American Technician Excellence (NATE), the nation’s largest non-profit certification organization for HVAC/R technicians, is kicking off a campaign to educate homeowners throughout the country about the importance of selecting contractors who hire NATE- certified technicians. By obtaining NATE certification, technicians verify that they possess the skills and knowledge to perform at the highest industry standards, demonstrating their value to both the customer and their hiring contractor. NATE is making it easier than ever
for contractors to promote their NATE-certified technicians and is
20
NATE launches campaign to educate the consumer rewarding these efforts with the new
“Showcase Your NATE” sweepstakes. Through network radio advertisements, mentions on national TV and articles in newspapers and magazines, homeowners will be informed of the protection and peace of mind that result from hiring NATE-certified HVAC/R professionals and will be directed to the NATE consumer website (
www.hvacradvice.com) to find local contractors who employ NATE-certified
technicians. As an increasing number of
homeowners learn about NATE and visit the site to find a qualified contactor in their area, it’s more
important than ever for contractors to include their company information in the Consumer Contractor Connection, NATE’s online locator tool. If 50 percent of a contractor’s technicians are NATE- certified, the contractor is eligible to post a free listing. Also, a new dime- sized logo is available for use in qualified contractors’ advertisements. The “Showcase Your NATE”
sweepstakes invites contractors to submit descriptions and pictures of the various ways they use NATE to build consumer confidence and attract new customers. With each submission, the contractor is entered into a drawing for a chance to win $1,000 in free local advertising and/or NATE promotional materials. Many entries will also be featured online, offering contractors additional exposure and recognition for their commitment to quality work. Sweepstake entries can be
submitted via email to
sweepstakes@natex.org or by mailing them to “Showcase Your NATE” Sweepstakes, 2111 Wilson Blvd. #510, Arlington, VA 22201. For more information about the sweepstakes, visit
www.natex.org.
Rinnai hosts product training sessions
PEACHTREE CITY, GA.— Rinnai Corporation, in conjunction with the Propane Education and Research Council (PERC), hosted a series of training sessions dedicated to the installation of the company’s signature products during the 2011 JLC LIVE Residential Construction Show in Providence, R.I. The training sessions featured presentations by Rinnai’s technical trainer Tim Greer. Two of the Rinnai sessions were aimed at installers and focused on the recently introduced ENERGYSAVER® direct vent wall furnace, which has been very well received in the New England area. Rinnai also partnered with Kohler
e Circle 200 on reader reply card
and Marathon to host a special student-oriented training session that featured a 20-minute presentation about Rinnai’s tankless water heating technology. During the sessions, attendees learned about Rinnai’s latest technological advances, watched product application demonstrations and posed product questions to Rinnai experts.
phc may 2011
www.phcnews.com
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