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VIEWPOINT


Tempered green T


BY JOHN MESENBRINK,EDITOR


hroughout the pages of phc news— for years now — we have promoted energy efficiency, alternative energy uses and “green” practices. It’s where the


industry is and where it is headed, like it or not. I think it is a wise idea to listen to those who are immersed in that aspect of the business every day. Columnists like solar expert Bristol Stickney provides expertise every month on solar domestic hot water installation. (See Bristol on page 67.) Industry icon Bob ‘hot rod’ Rohr breathes alternative energy use and energy efficiency every day. Don’t miss his next column in the May issue of phc news. But there comes a point in time where contractors have


business decisions to make regarding energy efficiency: Is green to tough to sell? How do I present a palatable energy efficient solution to my customers? What are the up-front costs? Recently, I was on Taco’s FloProTeam


82


website (http://flopro.taco-hvac.com) listening to one of the many informative podcasts hosted by John Barba. In one particular podcast with Dan Holohan, Dan was talking about maintaining equipment as opposed to buying new and efficient, and the approach to selling new. Holohan indicates that new and efficient


| ADVERTISERS’ INDEX |


American Standard ..........................37 www.americanstandard.com


Apricus ............................................68 www.apricus.com


Bare Bones Biz .................................48 www.barebonesbiz.com


Bradford White ................................45 www.bradfordwhite.com


CS Unitec ........................................38 www.csunitec.com


Chicago Faucets ...............................13 www.chicagofaucets.com


Daikin AC..........................Back Cover www.daikinac.com


ECR Intl. .........................................57 www.ecr97gb.com


Eemax..............................................76 www.eemax.com


Floodmaster .....................................14 www.floodmaster.com


Franklin Electric...............................21 www.franklin-electric.com/lg


General Pipe Cleaners, a div. of General Wire Spring ..................75, 77 www.drainbrain.com


Gerber .............................................33 www.gerberonline.com


Grundfos ..................................IFC, 43 www.grundfos.us


Halsey Taylor ...................................54 www.halseytaylor.com


Heat Flo Products.......................28-29 www.heat-flo.com


HeatingHelp.com.............................55 www.heatinghelp.com


ICC..................................................15 www.iccsafe.org


JC Whitlam Mfg. .............................17 www.jcwhitlam.com


John Guest.......................................22 www.johnguest.com


Kissler ..............................................53 www.kissler.com


Liberty Pumps .................................39 www.libertypumps.com


Milwaukee Tool ...............................25 www.milwaukeetool.com


Murdock ..........................................30 www.murdock-supersecur.com


NAOHSM.......................................72 www.naohsm.org


Navien .......................................27, 49 www.navienamerica.com Neoperl............................................44 www.neoperl.com


Noble Company ..............................12 www.noblecompany.com


Oventrop ...........................................7 www.oventrop-us.com


PEX Supply .....................................61 www.pexsupply.com


Precision Hydronics Products ......................73 www.phpinc.net


RIDGID.............................................9 www.ridgid.com


Saf-T-Kut .........................................81 www.saf-t-kut.com


Saniflo..............................................58 www.saniflo.com


Spirotherm.......................................59 www.spirotherm.com


State ................................................35 www.contractorrewards.com


Stiebel Eltron...................................10 www.stiebel-eltron-usa.com


Taco ...........................................31, 69 www.taco-hvac.com


Triangle Tube .....................................3 www.triangletube.com


Viega ..........................................18-19 www.viega.com


WD-40 Company............................16 www.3inone.com


Watts .........................................51, 79 www.watts.com


Watco ..............................................11 www.watcomfg.com


Webstone .......................................4, 5 www.webstonevalves.com


Woodford ......................................IBC www.woodfordmfg.com


Zoeller .............................................66 www.zoeller.com


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needs to be sold with tact and contends that part of the challenge with efficiency is that “contractors will talk with the customer about high efficiency and the customer will say, ‘What’s that mean?’ Usually, they go right into how they'll save money. Well, how much? “As a homeowner, why would I want to get rid of old


equipment if they are willing to fix the junk in the basement. “So if the industry would take a different tack rather than


say, ‘I’ll be right over, 24 hours a day, to fix this no matter what’s wrong with it,’ say, ‘We’ll be right over but there’s a very good chance they’re not gonna have parts for this next time. This thing hasn’t been made in so many years and nobody has the parts for it... An appeal from that direction rather than just saying you're gonna save money. I don’t think that's what moves people these days.’” I’d love to know your thoughts — editor@phcnews.com. l


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phc april 2011 www.phcnews.com


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