HYDRONICS RHEEM — CONTINUED FROM PAGE 63
seamless product integration, leading to a smoother installation process. When contractors work with Rheem to offer the integrated system, they also benefit from strong customer service and product training. For contractors that specialize in either HVAC or water heating, this system is a great way to expand knowledge and experience, helping to bridge the gap into new product offerings and increased business. In mid-2011, Rheem will unveil the second-generation version
of its hybrid electric water heater. This product will feature the hybrid industry’s first color touch-screen LCD display. It also includes three user-friendly modes of operation: energy saver, high demand (normal) and electric heat only. The energy saver mode works by extracting warmth through the surrounding air, concentrating the heat and delivering it through the water. The high demand mode uses a combination of heat pump/electric elements to meet the needs of peak hot water demand. The electric only mode is available to ensure hot-water availability without using the heat pump. With the next-generation release, Rheem will lead the industry with five hybrid electric water heater models, providing the widest range of application flexibility in the industry.
The industry is moving quickly toward energy efficient systems. Can you describe how Rheem is leading the way in this area?
66
Jones: Because Rheem has deep manufacturing expertise in both the air and water categories, we’re able to leverage efficiencies from both business units into our new product development to ultimately create more energy efficient systems. For instance, at the AHR Expo 2011, we unveiled a concept hybrid
air and water package unit, which is the only product in the commercial industry leveraging heat recovery water heating technology. The unit works by switching over from a refrigerant to air system to a refrigerant to water system when there is a demand for air conditioning and hot water. This is an energy efficient option, because the heat of the refrigerant is transferred to the water instead of to the outside environment as in a normal air conditioning cycle. The benefits of this include improved efficiency in both water heating and air conditioning. This is a perfect example of why we are unique in our ability to find intelligent technology combinations that bring creative solutions to addressing the need to reduce home energy consumption.
Can you explain how Rheem melds quality with innovation? Jones: Rheem has an 85-year history focused on delivering
quality, durable and reliable products to the market. However, today’s consumers demand more than quality products; HVAC and water heating systems have to be innovative and efficient too. Given that water heating and HVAC systems account for more than 60 percent of a home’s energy consumption, Rheem has a unique opportunity to align our “Quality First” tradition with our focused efforts to integrate more functionality and electronic controls into HVAC and water heating systems.
Please describe your visual brand message? Peel: The Rheem “visual brand” message speaks to a level of
comfort, style and performance that is e Continued on p 69
e Circle 42 on reader reply card
phc april 2011
www.phcnews.com
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84