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Trendstop - Footwear trends on the go!


Trendstop.com launches dedicated footwear trend apps for your mobile phone and iPad


Global trend forecasting agency Trendstop.com brings professional footwear trend forecasts to smart phones and the iPad. Their dedicated footwear mobile app for Spring/Summer 2011 allows the consumer a glimpse of the service normally reserved for the trend agency’s online professional clients. Their iPad app is aimed at a more professional audience, and features the latest footwear, color, material and surface design trend analysis from the runways. We have taken a sneak peak of the content these exciting new footwear trend apps provide.


TrendsTop20 Footwear Trends for the mobile TrendsTop20 Footwear Trend app for the mobile is a snip at £4.99, and includes the following sections for Spring/Summer 2011: Top 20 Key Footwear Trends for the season, Footwear Galleries of the 20 leading designers from Paris, Milan, New York and London, Top 20 Summer Street Style Trends and a Footwear Store Finder to the trendiest shoe stores in key fashion capitals.


Top 20 Seasonal Footwear Trends Trendstop’s team of professional trend forecasters unearth the seasonal trend looks from amongst thousands of catwalk photos, edgy boutiques, young designers’ collections and global street style shots from the key fashion capitals. Their forecasts bring you the most on-trend trend looks for this season; these are the shoes cutting edge stylists, fashion editors, designers – and of course trend spotters – will be wearing this summer. Use this guide to trend up your wardrobe and impress your friends with your trend savvy!


Designers Here Trendstop.com brings you amazing galleries of zoomable high-resolution close-up shots of their Top 20 footwear collections of the season. You get to see all the shoes from all of the most influential designers. These will be the same designers the high street will also be influenced by, so you get a sneak peak of what to expect before you hit the shops! Or, if you want to see their absolute favorite trendiest designs, then check out the Top 20 selections from Paris, Milan, NYC and London Fashion Weeks by city. Within this section you will also find their edit of the best from the designer collections. If you are going to buy just one designer shoe this season, make sure it is from this edit. These are the selections that will have lasting trendiness over the coming seasons, not just for this summer.


22 • FOOTWEAR TODAY • MARCH 2011


Street Some trends start from the street, some from the catwalks, and most anywhere in between. This section shows the coolest summer footwear styles the Trendstop.com global spotters have sighted, with flipside examples of what else is happening with that look elsewhere.


Footwear Store Finder Here Trendstop.com brings you a directory of the coolest shoe stores in major fashion cities. They also invite you to submit your stores from around the world, which they will check for their trendiness credentials before adding them to the guide to ensure you have the trendiest shoe stores at your fingertips.


TrendsTop300 the ultimate Catwalk Trend Edit for the iPad Trendstop.com’s new iPad app brings you TrendsTop300 – 300 most directional catwalk trends for Spring/Summer 2011. TrendsTop300 presents an in-depth analysis of the most important Spring/Summer 2011 Womenswear key trends and directional looks emerging and developing at key international Fashion Weeks. These are the most trend-conscious looks from Paris, Milan, New York and London catwalks, and can be used for early indication of what to expect for Spring/Summer 2012.


The iPad app contains over 350 pages of comprehensive, complete trend analysis for the season. Trendstop’s professional trend analysts have distilled over 100,000 catwalk images into the 28 Top Ten Trends across four cities and seven categories, bringing you a total of 280 key trends across Footwear, Color, Materials, Surface Design, Accessories and Clothing. In addition, each of the four cities and seven categories are summarised in a Trend Overview. For example for Footwear, you will have four overviews on what are the key new footwear developments in Paris, Milan, New York and London each. At approx £69, TrendsTop300 offers great value for those seeking key seasonal footwear trend information.


Visit www .trendstop.com for more information.


Apple iPhone


Apple iPad


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