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and from the cloud. As the cloud matures and more organisations look to make use of the cloud for disaster recovery, there will be more customers looking for these kinds of solutions for data replication and migration.


SNS: And how will you continue to respond to the challenges of the differing backup and recovery demands of the physical and virtual worlds?


AA: Vision has been an expert in the virtualisation world since the inception of the company.


Our expertise


allows us to build the advanced solutions required to meet customer demands across physical and virtual environments.


We are


focused on building what our customers need to help them manage their server and application environments. We will have major enhancements coming in 2011 that will continue to differentiate Vision from our competitors.


SNS: Do you see the move to virtualisation and, following on, the Cloud as desirable and only full of positives?


AA: Yes, there are lots of positives because it’s about choices and options for our customers.


In the early


adoption days of any technology, separating the hype from the reality is important, and sometimes makes it difficult to make sure the correct solutions are being deployed at a company.


WIN 2010 WWW.SNSEUROPE.COM


Going forward, the fact that the cloud can not only host data, but also provide a platform for running workloads in the event of a disaster, will provide greater opportunities for reducing downtime. We have to go beyond just viewing the cloud as a platform for storing data, but also how it can run application workloads as well. The growth of Software as a Service providers shows there is demand for this, so we are just at the start of the market taking off.


SNS: Or do end users need to be aware of some potential pitfalls?


AA: There are pros and cons for all high availability solutions, not just the cloud. Understanding those pros and cons are extremely important for our customers because they can make the choices that best address their high availability requirements. One of the key reasons Vision has such a diverse portfolio of solutions is to ensure our customers have choices.


Security and trust in the cloud are two issues that will have to be overcome in the future: standards will be developed as the market matures, and in the meantime, using traditional security approaches such as encryption will help.


SNS: And is your customer base changing as the virtual, cloud-based world becomes a reality – either in terms of size of company and/or market sector?


AA: We are seeing more companies than ever that have a requirement for high availability solutions. Regulatory and application availability requirements are driving more companies to implement high availability solutions.


This is happening on a global basis, thus the characteristics of companies requiring high availability is very diverse.


In


our portfolio of 25,000 companies running our products today, we have a very dynamic base of customers that are always changing.


We are working


hard to make sure that as they change their environments, Vision can be there to provide solutions for them, regardless of their requirements.


SNS: If you had to give one piece of advice to an end user struggling to make sense backup and recovery technology, what would it be?


AA: Make sure you really understand your high availability requirements for your organisation or application.


There are


management and recovery trade offs for all solutions. For example, some solutions may appear simple to install, but become a nightmare to manage or change.


For


virtualisation, flexibility in a solution is key, and the more dynamic an environment, the more flexibility that will be required to manage the solution.


www.visionsolutions.com


ALAN ARNOLD


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