Appendix A Survey Questions
1. What types of publications do you create with YUDU Pro today? - - - - - -
Digital magazine from a print magazine file Digital-only magazine (there is no print edition) eBooks
eCatalogs eBrochures Other
2. What types of publications do you plan to create with YUDU Pro in the future? - - - - - -
Digital magazine from a print magazine file Digital-only magazine (there is no print edition) eBooks
eCatalogs eBrochures Other
3. Why did your organization start using digital editions? - - - - - - -
To save money on printing and distribution To generate additional sales/advertising revenue To reduce our carbon footprint To satisfy reader demand To increase our distribution To avoid having a print edition Other
4. On which platforms do you publish digital editions today? - Web / Online - - -
iPhone iPad
Android
- Windows-based mobile devices - -
iPhone iPad
Offline reading on a computer or mobile device Other
5. Which additional platforms would you like to be on in the next 12 months? - Web / Online - - -
Android
- Windows-based mobile devices - -
Offline reading on a computer or mobile device Other
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