38
Franchises from £10,000 to £20,000
Fit4less by énergie
Investment level:
£14,999 plus VAT
Website:
www.F4L.com
Email:
info@energie.com
Phone:
franchise focus
0845 363 1020
classification:
Health and fi tness
Get fi t for less
resources add up and allow Fit4less
franchise owners to capitalise on the latest
‘no frills’ opportunity. Additionally, members
access the Fit4less clubs via biometric
Fit4less by énergie is the easyJet of the fi tness
(fi nger print) readers, which improves
security and saves on membership card
industry – offering ‘no frills’ gyms production costs.
The strong brand positioning, led by a
I
N THE current economic climate ‘no frills’ alternative to more expensive full
“Research
comprehensive team of industry experts,
the ‘no frills’ market is booming, with service health and fi tness clubs, providing
has confi rmed
benefi ts all énergie Fitness franchisees
budget airlines, supermarkets and membership from just £16.99 per month – with an unrivalled infrastructure, support
hotels reporting record profi ts. This budget a highly attractive offer that has seen record
that credit
and technology that provide the best
focused trend has now moved into the sales in new Fit4less clubs in Swindon,
crunched
possible organisation for growth. A new and
fi tness sector, with Fit4less by énergie Inverness and Tynemouth.
Brits are
desirable concept, within a prime location
offering affordable fi tness for the health The budget concept appeals to customers in your chosen territory, plus arguably
conscious and budget-savvy consumer from who recognise the quality and equipment
embracing
the most advanced club management,
as little as £16.99 a month. required in a modern gym, but members
a ‘no frills’
membership and marketing solutions make
Research has confi rmed that credit don’t pay for the amazing array of other
lifestyle in an
for a perfect formula for success.
crunched Brits are embracing a ‘no frills’ facilities rarely used in other health clubs. For any potential franchisee, Fit4less offers
lifestyle in an effort to cut costs. A study by Members just want to get the most out of
effort to cut
a low risk and exciting opportunity that
Abbey found that six out of 10 (58 life with regular gym sessions and don’t want
costs.”
will appeal to the credit crunch infl uenced
per cent) UK consumers are to feel guilty about paying £50-plus a customers and those who realise the
more likely to fi ll their shopping month for an occasional work out! importance of a healthier lifestyle as a result
trolleys with value products Fit4less is built upon the strong of increasing media pressure.
compared to a year ago. foundations of the énergie Fitness With franchising being tipped by major
Franchising in the UK health Club model and can operate analysts as the key method for growth
and fi tness industry is relatively from as little as 5,000 over the next 10 years, the need for a safe
new and in six years énergie sq ft. The open plan investment in a sustainable industry has
has established itself as the design and intelligent never been greater.
undisputed market leader IT solutions allow for There is so much more to the Fit4less by
with more than 80 clubs lower staffi ng levels; énergie franchise, call now for a prospectus
already operating and a plus members join on 0845 363 1020. You will then be invited
further 30 plus clubs in the online at www.F4L. to attend an informal discovery morning
development pipeline. com. These savings to fi nd out more and meet representatives
Fit4less by énergie offers on administration, from the team as well as other like-minded
consumers a no contract, time and and ambitious individuals. ■
December/January 2009
www.businessfranchise.com
BF038_Energie_Dec-Jan09.indd 1 19/11/2009 10:14
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