RESIDENTIALsales
Winkworth’s trés chic
Antibes branch.
Below: Laura and
Marjorie Bowes
and their Worthing
franchise
You’ll never walk alone
The Winkworth franchise model offers opportunity in difficult times
hile around 4,000 estate agency offices had working for himself, but with the backing of well-respected brand.
W
closed by the end of 2008 (Daily Telegraph Winkworth, in turn, welcomed an estate agent of Simon’s calibre
27.12.08) Winkworth Franchising Ltd and with his knowledge of the area.
continues to expand. “I have always had an ambition to run a company specialising in
The significant number of cuts in the the sale of top-end property,” says Simon. “In terms of going
industry over the past 12-18 months, both straight to where the buyers are, Winkworth offers a highly
in branch closures and staff cuts, has resulted in thousands of very prestigious and recognised brand with a network of 55 offices in
talented estate agents leaving the industry. These are the type of London alone and many more around the world. I will have access
people who would now be well suited to a franchise opportunity. to thousands of high net-worth buyers nationally and
Added to this, the set-up costs have now reduced as shop leases internationally.
are at attractive levels and premiums for A2 units are now almost “A franchise offers the opportunity to combine my local
non-existent. knowledge and expertise with ‘The London Agent’ and its wealth
An excellent recent
‘Now the
of buyers. The franchise option also allows me the flexibility to
example is Simon Scott- adapt to the local market and offers large scale support, such as PR,
Nelson, franchisee of the
market has
marketing, internet exposure and IT services. It will give me the
new Devon and
shrunk, people
time to concentrate on what I do best – marketing property.”
Cornwall waterfront
branch. Simon was made
need to look at
So far this year, Winkworth has opened five new franchises, in
Basingstoke, Shoreham-by-Sea, Market Deeping, Worthing and,
redundant from a high-
growing their market
most glamorous, Antibes in France. The office in Antibes expands
profile firm last year, as
the market downturn
share. We can help
on the success of established Winkworth France offices in La
Garde-Freinet and Mougins and is very well located on the coast
took hold. Taking up a
successful agents in
road linking it with the Cap d’Antibes and Juan-les-Pins.
Winkworth franchise
meant that Simon could
key locations.’
Franchisee David Lee said, “The Winkworth Antibes office
firmly establishes the Winkworth name on the Côte d’Azur,
fulfil his dream of DOMINIC AGACE MD, WINKWORTH enabling us to work this fabulous coast all the way to Cannes.”
32 JULY-AUGUST 2009 PROPERTYdrum
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