p4,6,8 News:SGBGolf_NEW_template 19/06/2009 08:43 Page 4
NISTEX
SGB News
30th June 2009
The third in a series of monthly columns
Premier Licensing
secures Real
Madrid license
Premier Licensing has teamed up with Real Madrid to launch a range of
official Real Madrid golf accessories. As the number one supplier of licensed
ICE Cool Thinking –
golf accessories in Europe, Premier Licensing is perfectly positioned to help
The Galacticos take advantage of the growing participation and profile of
with SKINS
golf in Europe.
From head covers to umbrellas, bag tags to gloves, balls to divot tools, the
entire Premier Licensing range has been manufactured using the finest
materials and designs with the exclusive license enabling Real Madrid fans to
This issue's ICE COOL THINKING
show their colours on the golf course.
with Skins sees Stuart Hale,
team manager at Team
Accelerate Adventure Racing
Precision Training launches
making a judgement call as part
of a support team during a big new catalogue, partners
adventure race – a decision which
was make or break on the day…
with Football League
Precision Training has recently launched its biggest-ever catalogue, a bumper
The Dilemma:
76-page edition which includes a full range of textiles, training aids and
"We were going out for the third time as a
team, to race over five days non-stop.
medical supplies.
The four strong team had been out for two
Meanwhile, the Football League has
nights and unknown to myself and my fellow
announced that Precision Training is to become
support crew member Debbie, they’d been the Official Training Aids Supplier of The Football
held up on a climbing situation for about an
League in a brand new three-year deal.
hour, which then put them way back on
achieving their target time for the next kayak
The new agreement will see Precision Training
stage. The importance here on the time was the
supply market-leading training equipment to
turn of the tide, and apparently it was going to be
club community programmes across The
a very strong one. League. Each participating club will receive an
Then a decision was made by the marshals that due to the strength
annual supply of cones, speed ladders, boundary
of the tide, teams would not be able to continue past a set time. If the
team missed this cut-off, sure, they would get a welcome night’s
poles and ancillary training items to assist their Football League Chairman Lord
sleep, but all the points from that day would be lost, so we would
effort to promote participation in football in
Mawhinney (right) and Precision
drop out of the top ten and have a heck of a battle to get back." their local area.
Training National Sales
Manager David Sanderson.
David Sanderson, national sales manager for
The Decision:
Precision Training, said; “This is most exciting year on record in terms of brand
"We had to decide whether to get the team into the kayaks and risk
dropping up to eight points on that stage, or whether to give them a
development and this is reflected in the new catalogue.
much-needed night's rest and write off the entire day's points.
“We have extended our range of textiles to include the new precision fit
"We decided to go for it, and the team only had ten minutes to technology that keeps the athletes cool and enables them to perform at their
transition and get the boats in the water, or they'd be taken out of
optimal ability for the full 90 minutes.
the stage. They would drop something like eight checkpoints but stay
on time."
“The new range is not just limited to the on field apparel – we have also
introduced new goalkeeping clothing, as well as a new bench jacket and junior
The Conclusion:
sizes in the popular rain jackets, windbreakers
"Fortunately, this ice cool thinking and training suits.
paid off with the team completing
“One of our most innovative introductions to
PRECISION TRAINING
2009/10 CATALOGUE.
the kayak course and getting
A COLLECTION OF
themselves back on time through
the Precision Training range is the bespoke
TRAINING AIDS,
FOOTBALL TEXTILES
AND EQUIPMENT FOR
SPORTS MINDED PEOPLE
the next bike stage. A lot came
Precision Fit base layer which aids recovery of
down to that decision and it
muscles groups and regulates core body
helped us to eighth place overall temperature.
and got us into the World
“We have some fantastic new additions
Championships the next year,
into the final!"
including the soccer skills net, speed sled, free
kick mannequins and weighted vest to name a
www.teamaccelerate.co.uk few.”
To request a new catalogue go to
www.precisiontraining.uk.com or call
Official Official
Training Aids Supplier Supplier
01159002340.
If you're interested in stocking Skins unique heat-defeating ICE
range or any of its products call 01543 420 550
www.skins.net
4 SGB SPORTS JUNE 2009
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