P3 Contents Sports MAY:SGBGolf_NEW_template 19/06/2009 08:49 Page 3
Editor’s Comment
ISSN 1757-7276
Datateam
Publishing Ltd
C
ristiano Ronaldo? £80m? Sold to a club in a country with the
highest rate of unemployment in Europe right now, and which
has been harder hit than any other by the recession? You have
got to be bloody joking.
The complete loss of any kind of common ground between clubs and
London Road, Maidstone,
the everyday fans is complete. It's not a transfer, it's a travesty.
Kent ME16 8LY. Does my horror at this deal come through loud and clear? I can't blame
Tel: 01622 687031
Manchester United, they'd have to be completely mental to turn that kind
Fax: 01622 757646
of money down, especially when your buyout was leveraged and the
club has around £700m of debt. But really, has Florentino Perez
Editor:
not looked around his country recently? At the struggle his
club's fans are going through to get through the week, then
Jon Bruford
seeing in the newspapers Ronaldo's expected salary? Obscene is
01584 877177 the word that springs to mind when thinking about the way many clubs do business. I speak
jonbruford@yahoo.co.uk
as someone who has spoken out in favour of footballers and high salaries in the past as they
have short careers and can have a career-ending injury on the training ground easily enough.
They endure more operations in 10 years than most of us will have in our lives, and they
Contributors:
make a lot of sacrifices to play at the highest level, for the very lucky few that get there. But
Jack Lynes: Sports Trade
how much money does one person require? I'd say £2m in salary plus endorsements for a
player's peak years is probably more than enough. But then, what do I know? The markets
Robin Barwick: Contributing Editor
are driven by demand, and football is as popular worldwide as ever, possibly more so. But its
Zöe Foster: Feature Writer popularity grows in countries where there is no – or little – emotional or cultural bond to the
clubs in question, where a fan picks them because, oh... because Cristiano Ronaldo plays for
them, for example. Football now has very little to do with the communities that spawned the
clubs, and that is very, very sad. But it also sees the start of a new cycle for the fans – many
Publication Manager
clubs have some degree of community ownership once more (usually after a period of
Paul Ryder
administration), and some clubs have been founded from scratch by people as disgusted as
01622 699105
me by the way clubs are run solely as businesses – FC United and AFC Wimbledon spring to
Email:
sgbuk@datateam.co.uk
mind.
Enough of my burble – check out our pieces on K-Swiss's running shoes and where they're
heading on page 24, Under Armour's new boots which look terrific on page 18, and a look
Subscriptions &
at what's new in the world of football kit on pages 12-16.
As always, comments and suggestions to
jonbruford@yahoo.co.uk
Circulation:
Karen Wright
Jon Bruford, Editor
www.sgb-sports.com
jonbruford@yahoo.co.uk 01584 877177
01622 699109
Production Editor:
S p o r t s C o n t e n t s
Brian King
bking@designandmediasolutions.co.uk
4 SPORTS NEWS 22 RETAILER PROFILE
The latest goings-on around the Paul Clapham talks to
Tr a n s c r i p t i o n :
industry, including news from STAG Clubsport's Simon Hussey about
and INTERSPORT the business
Helen Farress
Annual Subscriptions £76.00 (UK); £82.00 (Europe); £118.00 (Air
12 FOOTBALL
Mail); Single Copies: £6.50 (inc.p+p) Subscriptions include SGB
Sports and Outdoor Guide to the Trade, the only annual directory
A look at what's available and from
published for the UK sports and outdoor industry. Subscribers to
whom, including the women's game
24 K-SWISS
SGB Sports and Outdoor are entitled to receive SGB Sports and The tennis shoe experts have a
Outdoor Newsline free of charge, to the weekly emailed news
service, instead of paying £180 per annum.
18 UNDER ARMOUR TALK
brilliant concept for their
BOOTS
running shoes, and it's going a
Datateam Publishing Ltd 2002. All rights reserved No part of
step further – read this, you
this
publication may be reproduced, stored in a retrieval system, or
The apparel giant moves into football won't be disappointed
transmitted by any means, electronic, mechanical, photocopying,
boots, and they're expecting some
fax, email, recording or otherwise, without prior permission of
success – find out why…
Datateam Publishing Ltd.
20 BRAND PROFILE – 1000
26 ARKWRIGHT
MILE
Still not in need of Strepsils, it's the
Jack Galaun discusses 1000 Mile's Voice of the Independent…
ethos
SGB Cover Story . . .
Sports and Outdoor
www.sgb-sports.com
The partnership voice for the trade
Whilst the heritage of Uhlsport
may stem from goalkeeping –
SGB Sports and Outdoor is the UK member of the European Sports Trade Publishing Group, a co-operative
an area where the brand
of leading business magazines. ESPG partners exchange news and publish Sports Retail Europe, the only
continues to go from strength
to strength – the product
pan-European sports trade magazine – free to SGB Sports and Outdoor subscribers. ESPG members portfolio of gloves, boots,
include SAZ (Germany), SPORTeco (France), cmd (Spain), Sportfack! (Sweden) and Sportimyyja (Finland).
shinguards, balls and
Sports Industry Awards official supplier
www.sportindustry.biz/awards
Teamwear continues to grow
and offer a one stop shop for
retailer looking for alternative
football ranges.
Accredited supplier to
10
www.uhlsport.co.uk
the STAG Group
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