motorsports PASSED copy:Layout 1 21/01/2009 12:42 Page 65
FOCUS ON: MOTORSPORT
BEECHFIELD
Right on track with headwear
B171 Black Classic Red
If there’s one item of branded clothing that any merchandise, used for in with team colour
professional motor sports driver would never be advertising promotions, schemes.
seen without it’s their baseball cap, suggests and included in corporate Roger McHugh
promotional headwear specialists, Beechfield hospitality and ‘driving points out that the
Headgear. experience’ packages. This Teamwear Cap’s
“At press conferences, in the pits, during opens up valuable sales colourways have been
sponsors’ photo shoots and on the winner’s opportunities for any garment decorator targeting developed in conjunction
podium, the driver’s baseball cap is always in the motor sports market.” with the Teamwear Bag range from fellow
place. And for very good reason: it provides the The Beechfield Headgear 2009 collection offers Beechfield brand, BagBase. “So you can supply co-
perfect location for team and sponsors’ logos. more than 50 headwear styles, including 20 ordinated motor sport bag and cap packages for
When the camera zooms in on the driver’s face baseball cap designs for adults and children. merchandise, promotions and incentives.”
their race suit is often cut from the frame, but the However, Roger McHugh suggests that one style The B171’s Rip-Strip™ size adjuster means that
baseball cap remains visible; when the driver chats stands out as the obvious choice for motor sports the cap will fit virtually any head size and the
to a crowd of fans, their baseball cap can still be – the B171 Teamwear Competition Cap (and 100% brushed cotton twill fabric is perfect for
seen above the crush of bodies. So, if you want to B171b for children). both print and embroidery.
get your motor sport name or logo noticed, the The cap features angled white piping that runs “Eye-catching, sporty, affordable, available in a
baseball cap is the place to put it,” explains from above the size adjuster at the rear around wide range of colourways and sizes to fit adults
Beechfield’s Roger McHugh. the crown and onto the peak. Ten of the 12 and children, the B171 Teamwear Cap is
Roger points out that the popularity of baseball available colourways use contrasting colours undoubtedly the ‘ultimate motor sport cap’,” says
caps amongst drivers has resulted in the headwear above and below the piping, (there is also the Roger McHugh.
style becoming an essential part of the motor option of Black or French Navy both above and
sport wardrobe. “Team mangers wear them, below the piping). The tri-colour designs, such as For further details visit the Beechfield website:
mechanics wear them, race marshals wear them Classic Red (above piping)/Black (below
www.beechfield.com. To obtain samples of the
and, most importantly, the fans wear them,“ he piping)/White (piping) and French Navy/Classic B171 and B171b contact your usual Beechfield
explains. “Baseball caps are sold as team Red/White, are especially popular and can be tied Headgear distributor.
FINDEN+HALES
LV380
Come out of your shell
As one of the leading teamwear specialists comfortable whilst looking great.
Finden+Hales knows that looking cohesive and The Finden+Hales Chequered
feeling great in what you are wearing is an Flag Polo (LV380) is new for 2009.
integral factor in the performance and Available in 3 colourways which
wellbeing of any motorsport team, club co-ordinate with the whole
or society. Finden+Hales range, this
As a result, Finden+Hales have polo looks the part. The
created a range of totally co-ordinated 100% cotton pique polo fabric
clothing for men, women and kids is soft, comfortable and
ensuring that all club members durable, making this
can benefit from the fit, garment ideal for the
style and consistency fast paced world of
offered throughout the motorsport.
range. New for 2009,
Teamwear is Finden+Hales are
LV621
certainly proving a introducing Soft
significant growth Shell. Ideal for those cold and Jacket (LV621) is available in 2 colourways which
area within the damp days spent on or by the co-ordinate with the men’s jacket and are also
marketplace as more track, the Finden+Hales soft ideal for protection against the elements.
and more customers shell jackets for men and women The Finden+Hales collection is fully co-
recognise the are great for keeping you warm ordinating and we offer a great range of
advantages of co- and dry. The Finden+Hales Men’s Teamwear. So for more information, visit our
ordinated clothing. Soft Shell Team Jacket (LV620) is website where you can also request a free copy of
With Motorsport available in 4 colourways and our 2009 brochure.
being such a fast-paced has a fleecy inner, which will
and adrenaline-fuelled keep the wearer snug and warm For further information contact
sport, it is important that whilst allowing air to circulate. The www.finden+hales.com
drivers and pit crew remain
LV620 TEAM SOFTSHELL
Finden+Hales Ladies Soft Shell Team
www.printwearandpromotion.co.uk February 2009 | 65 |
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84