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Business Buzz Networking


Get more from your business networking


Leigh Frost


from Business Buzz Networking.


Networking online has become a crucial way to generate more business and keep your brand visible in the business community. T ere are lots of nuances to virtual networking, so here are some tips to help you make the most of new opportunities.


Before the event - Who is good for you? - introducers, people similar to your best customers, suppliers and partners. - Get your electronic business cards ready. Here are some alterna- tives to business cards; your LinkedIn link, blurb or off er are great ways to stay connected with people and give out your contact details. - Elevator pitch - some events are very focused on pitches. Write a little introduction to your business in advance. If it’s a more casual event people will still ask you what you do. If you’ve just started your business, that’s great too!


During the event - Have proper conversations. Personally, I believe that the more you talk to people on a human level the more business gets done. Great


connections come from fi nding common goals, interests and ethoi (Yes I had to google the plural of ethos for this one!) - Use the chat. Most online platforms have one. T is is where you can paste your prepared business info. - Move around - some events, such as our Busi- ness Buzz Networking, give you the ability to move around the virtual room as you like. T at means you meet more people and allows productive conversations.


After the event - Book your next event. It’s so easy to get busy and forget. T e more often people see you and talk to you the more likely they are to remember you. - Arrange one-to-ones - networking gives you the introduction but it’s the one-to-ones that help you get to know people properly. At Buzz we have the 321 rule; talk to three new people at each meeting, arrange at least two one-to-ones, invite one new contact to the next event. -


Interact. Stay in people’s minds by being sup-


portive between the meetings. Interact on social media, especially with the organiser of the group, share connections and ideas. It will help you grow those all-important relationships.


If you’d like to book a free demo session to try Buzz, visit www.beds.mybuzz.uk


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