MARINADES, GLAZES & RUBS


CRAFTBUTCHER l MARCH 2018


new sausage flavours, the Smokehouse range continues to grow at a pace. Next up we’ll be introducing a rub: “Smokehouse Salt & Pepper Rub”. Tis is a top-quality rub, that’s very well balanced and tastes absolutely delicious. It looks good when raw and cooked too, so will attract customers when they see it on the counter.” “We know consumers


CONSUMER demand for smoke flavour is unwavering, growing year on year and across a wide range of foods. Te team at Lucas is always keen to ensure


customers are in a position to respond to such trends and launched its new “Smokehouse” range in 2017 specifically to benefit from this fantastic opportunity. Said Steve Derrick, Business Development Manager at Lucas, “Starting with burger mixes and following with


crave the ultimate American BBQ taste experience, but without the hassle. Tey want to experiment with new and exciting flavour combinations that are innovative and different. Te new Smokehouse Salt & Pepper Rub will help retail butchers stand out from the crowd


and meet their consumer’s demands!” Launching at IFEX in


Belfast on the 20th March, Lucas Smokehouse Salt & Pepper Rub will be available


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to buy from distributors at the end of March. To find out more about the Smokehouse range, retail butchers should visit www.lucas-ingredients. co.uk, or call the free customer helpline on 0800 138 5837. n


of our products carry this logo, it means it’s free from all declarable allergens, as well as being free from gluten or MSG. Being aware of allergens is doubly important at this time, as people are more likely to be cooking for others, so the customer needs to be fully aware about which foods contain what. Of course, burgers are


WHEN it comes to BBQ food, we oſten find that customers are looking for a variety of flavours, with minimum fuss. Tis means that our range of World Grill marinades are incredibly popular over the warmer months. A butcher can create


authentic Mediterranean dishes with Greek Passion or French Garden, Caribbean


classics with our Jamaican Jerk, or Asian flavours with Tai Adventure or Japanese Flower, all within a few minutes. Tis level of versatility is perfect when it comes to catering for parties or creating BBQ packs. Consumers also want to


trust the products that they’re getting on, or with, their meat. Because of this, Verstegen have their Pure Logo. If any


always going to be hugely popular whenever a BBQ is involved. Being able to offer burgers that are free from declarable allergens is always going to be a benefit. Tis is one of the reasons our Pure Burger Mix was a success, it made it easier for the butcher as they didn’t need to declare anything on their labels. Aside from the actual


mixes, there is so much potential when it comes to adding value to burgers. Our spice mixes are perfect for edging your burgers to give a more gourmet appearance and to add some pleasing visuals in your display counter. For more information


visit www.verstegen.co.uk n


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