Yulia Froiman, CEO of Seazone concurs on simplicity, “In general we have identified three main values our clients need; simplicity, time saving and transparency. We base our products on these three pillars, but always keep an open mind as to extra wants and needs from our clients.”


David Clarke of Total Superyacht notes a more solutions focused requirement. “Our clients come to us looking for a modern system that provides a solution to all their compliance needs. Our inbuilt procedures and SOP content are very appealing to them because it reduces both their setup time and the overall time spent maintaining a highly professional and safe operation.” Clarke continues, “Of course they don’t want to be bewildered with an over complicated system, but ours isn’t anyway. We know the business and know what the crew wants. A great example is our automated digital workflows, because it provides huge time savings to all the departments.”


So now we understand that software and management systems are becoming a very real and necessary element of running a modern yacht. They need to be easy to use and the systems need to stream line crew activities. But who are these systems built for and who is asking for a digital solution?


Clarke answers, “We’re usually contacted by the captain, chief officer or management companies. The captains and chief officers are looking for an easy system to comply with regulations for their vessel. They want a quick and easy setup and inbuilt content.


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SOPs are very important to the captains and senior officers.” Here again we note that an easy to use platform is essential and one with pre-build SOPs (that can of course be edited) are top of the requirement list. Clarke continues, “Yacht managers are looking for a compliance system to manage their fleet and have comprehensive compliance coverage, but pricing and ease of implementation are their top priorities.”


Mendes from IDEA Data Solutions splits this question into a few more segments. He says, “Because we have a number of dedicated modules, we have enquiries from the operational yachts out on the water and also from those looking for solutions within the new build or refit yards. However, each person has their own reasons,


ONBOARD | SUMMER 2022 | 59


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