Only very rarely should it be a case of finding jobs for names; much more often it’s the other way around (or should be). Structure: I do laugh when it comes to those top-down structure
charts. You know, the computer-generated drawings with all the boxes, starting with one at the top and expanding from there? Does anyone really think that is the way it works in the real world? If you drew all the lines of cross-pollination necessary to having a ‘team’ getting the best out of themselves and each other, you would have one confusing document. First of all, putting people in a box, essentially with four walls
around them, is not the environment that is going to get the best out of them. And we want more out of our ‘players’. Still, you have to start somewhere. Keep in mind it’s the top that supports the bottom, not dictates to the bottom. Not much different from setting up your TP52 crew or manufacturing those widgets… But the objectives and structure are easier than the third
commandment: execution. Every coach from the beginning of time will tell you it’s not about the great gameplan but about the great execution of that plan. This is an everyday thing. Every hour of every day. Does no good
to start with a hiss and a roar, only to fade to a shadow of the effort and work rate after a month or two. Better to maintain an eight out of 10 work ethic than to go from nine and fade to five in a short time. Plenty of my Seahorse columns have dealt with team culture,
getting the best out of individuals and teams. But a lot of if comes down to motivation, keeping everyone’s eye on the overall objectives and checking your ego at the door. It’s not about any individual, it’s about being a slick act across the whole spectrum. You can make it as complicated as you want. It does not have
to be. Stick to the three commandments, do a good job with each one, and you will be amazed at how painless it can be.
q SEAHORSE 29
GILLES MARTIN-RAGET
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