Case Study
contrast without major commitments or investments in materials, time, labour, or energy.
While white-on-dark is indeed a breakthrough, Kornit Presto MAX doesn’t stop there. The system offers neon graphic effects for a bolder color gamut, as well as a layering effect that empowers users to emulate screen printing, dye sublimation, threadless embroidery, heat transfer vinyl, 3D, and other traditional mechanisms—all with the same sustainable, single- step, pigment-based digital process. Not only does this give creators a greater capability for design fulfillment in minutes, but it gives producers the ability to consolidate multiple operations to one system, for the most cost-, energy-, time-, and labour- efficient operation possible. This means producing more with less floor space (a boon in high-cost environments where space comes at a premium), optimising resource usage, and scaling with ease. According to recent Kornit Impact Reports, fashion production is plagued by wasteful practices. The industry is responsible for severe ecological damage with overproduction of approximately 30% of manufactured garments and nearly 20% of global wastewater. Presto MAX is designed to address these challenges, offering a sustainable, single-step process meeting the highest quality standards of the world’s top fashion and home décor brands. Powered by Kornit MAX technology, the sustainable, on-demand textile decoration system allows producers to create more with less, shrink carbon footprints, and tap into new markets.
“When we first unveiled our industry- leading Presto MAX in 2021, the intent was to change the world of fashion and textiles forever – tapping into the power of on-demand digital decoration to set new standards for sustainability and creative fulfillment,” said Ronen Samuel, Chief Executive Officer at Kornit Digital. “We’re proud to highlight how Kornit anticipates the needs of an industry facing new opportunities sparked by digital transformation, while addressing mandates to cut waste and overproduction. Continuous innovation across our production systems, as well as supporting automation technologies, software, and partnerships, ensure
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customers achieve the highest possible return on investment, receive best- in-class support for their operational and business needs, and prepare to capitalise on trends shaping fashion and textiles for years to come.”
Furthermore, Kornit’s digital production system integrates seamlessly with digital workflow solutions, making it easier than ever for producers to tap online demand, including social channels, ecommerce platforms, marketplaces, and more. Trends such as nearshore and sustainable production that were once just buzzwords are now becoming entrenched as industry success metrics, yet producers and brands still struggle to transform vision into action,” added Samuel. “Kornit Digital directly answers surging industry demand for the highest-quality, sustainable, on-demand manufacturing at scale. Delivering real industry change and bringing the market to the next level, the world’s biggest brands can now thrive in a market where anything is possible, and consumers expect the world.”
Groundbreaking product introductions
At the centre of this transformation is Kornit Apollo, offering high-throughput, on-demand garment decoration. Powering digital production at scale, the solution allows fulfillers and brands to succeed in a transforming marketplace. Fulfillers can accelerate agility, streamline production processes, and achieve advanced operational excellence, while brands benefit from more robust supply chains, dramatically streamlined operational models, and accelerated time to market.
The Apollo platform is built on customer proven and industry leading MAX technology, offering the highest retail quality combined with full automation control and integrated smart curing processes. It is the most versatile automated solution for digital, single- step, short- to medium-run decoration of garments at high volumes, ideal for nearshore and onshore production models. Customers can now achieve optimal total cost of ownership (TCO) and the highest output per operator at up to 400 garments per hour for any type of job. Another innovation is the new Kornit Atlas MAX PLUS the next
Fasac’s “Go White!” campaign
generation of award-winning MAX technology – a faster, smarter, and exceptionally reliable digital decoration system incorporating both smart curing and automated garment sizing and calibration. Atlas MAX PLUS sets the standard for versatile, high- volume digital decoration on demand, with increased automation and XDi capabilities emulating 3D, screen, vinyl, threadless embroidery, and other graphic capabilities, for ready-to-wear retail-quality apparel and accessories in mere minutes.
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