Industry News
Datateam Business Media Ltd announces the acquisition of Sign & Digital UK
Datateam Business Media Ltd is pleased to announce the acquisition of Sign & Digital UK (SDUK) from Faversham House Ltd. The event will run alongside Printwear & Promotion LIVE
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DUK will be celebrating its 35th edition in February 2024, and is the UK’s biggest and longest-running trade show for the visual communication sector, covering signage, print, display, décor and design. Known as ‘the buying show’, SDUK has an excellent reputation for connecting exhibitors with a wide range of quality buyers and specifiers. SDUK will join a wide range of leading business to business brands at Datateam, including Printwear & Promotion Live!
Parvez Kayani, Datateam Business Media’s Managing Director, commented: “We are delighted to have acquired the SDUK brand and look forward to building on the success that Faversham House has achieved with the show over the last 23 years.”
The acquisition of SDUK, adds to Datateam’s comprehensive portfolio of
events including Printwear & Promotion LIVE, which is the exhibition arm of the Printwear & Promotion group. Printwear and Promotion provides information throughout the garment decoration and digital printing arenas.
News, updates, regular features and an annual directory provide market-leading information. Following the acquisition of the Sign & Digital UK, Datateam are pleased to announce that Printwear & Promotion LIVE and Sign & Digital UK, will run alongside each other from Sunday 25th – Tuesday 27th February 2024, in Halls 1 & 2 at the NEC.
Event director, Tony Gardner, commented: “The co-location will be a first for the UK’s sign, display and garment decoration markets. There is a real synergy between the two shows with around 1,000 of the 5,000 visitors to Printwear also attending Sign & Digital, and several exhibitors traditionally exhibiting at both shows. We are very excited about the opportunity that the co-location creates to energise the two events. Visitors will have more compelling reasons to attend, with the added benefits that a two-show experience will bring, and Exhibitors will benefit from an
increased audience across the 2 shows.” Printwear & Promotion LIVE 2023 attracted over 110 exhibitors and more than 5,000 garment decorators, clothing retailers and print service providers attended the show - a 15% increase on 2022. Tony Gardner, said: “Our 2023 exhibition was our first show back in our traditional February slot, since COVID, and following its success, and the planned co-location with SDUK, the show is well on course to be a bigger event in 2024! The majority of the industry’s major suppliers have committed to exhibiting, including the return of a couple of the big names that were absent this year!”
Keep on eye on the Printwear & Promotion LIVE! website for further updates and news on the 2024 exhibition. Visitor registration is due to open in the autumn.
Datateam is a modern and dynamic communications business with a portfolio covering five business-to-business and healthcare sectors. The sponsoring journal for the exhibition, Printwear & Promotion, is one of over 50 publications, websites, events and awards in Datateam’s portfolio.
www.printwearandpromotionlive.co.uk www.signuk.com
www.printwearandpromotion.co.uk
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