Industry News
FESPA 2023 events set out to share new perspectives on print and signage F
ESPA Global Print Expo 2023 and European Sign Expo 2023 return to Messe Munich, Germany, from May 23 to 26 2023, with a mission to share new perspectives with print and sign professionals who are setting out their strategies for future success. Head of FESPA Global Print Expo, Michael Ryan, said: “Helping our global community to build profitable, sustainable businesses is at the heart of FESPA’s mission.
“The businesses that have come through the pandemic have already learned the importance of agility and flexibility. Now they’re facing a new set of challenges and need to explore different avenues for profitable growth. That’s why our 2023 event campaign leads with ‘New Perspectives’. We’re inviting printers and sign-makers to come with open minds, ready to look at problems
from different angles and challenge established perceptions to unlock growth opportunities.”
FESPA Global Print Expo and European Sign Expo 2023 will offer visitors a wealth of product innovations for digital, screen and textile printing and signage, with more than 330 exhibitors already contracted for the show.
In tune with this emphasis on innovative thinking, FESPA is launching a brand new Personalisation Experience to run alongside FESPA Global Print Expo. This stand-alone event, located at the heart of the show, will centre around an exhibition space open to all FESPA Global Print Expo and European Sign Expo visitors, offering an experiential showcase of products and solutions for personalisation.
A multi-day Personalisation Experience conference will include individual content streams dedicated to personalised loyalty marketing, sportswear and fashion
Avery Dennison becomes official embellishment partner of the Sacramento Kings
T
he Sacramento Kings has announced Avery Dennison as the official embellishment partner of the Sacramento and Stockton Kings. This announcement follows the rapid growth of Embelex, Avery Dennison’s suite of solutions for on-garment branding used by sports teams around the globe. Currently, Embelex produces names, numbers and digitally connected embellishments for the world’s most iconic clubs and leagues including the English Premier League, FC Barcelona, and Real Madrid.
Avery Dennison’s senior vice president and general manager of apparel solutions, Michael Barton, said: “This partnership with the Sacramento Kings provides a unique opportunity to demonstrate the extent of our innovative branding solutions. “Embelex is leading the industry in the personalisation and customisation of products and the demand for this is growing exponentially in the world of sport and beyond. By providing customised merchandise for the Kings loyal fans, we’re helping keep the team connected with fans, beyond the game.”
| 10 | January 2023
customisation, bespoke interiors, and personalised packaging, featuring more than 50 expert speakers.
The whole experience is primarily designed for brand owners, retailers, marketers, agencies, and membership and loyalty organisations seeking to enhance or differentiate their offering with personalisation and customisation. Print service providers and fulfilment houses wanting to put personalisation at the heart of their service offering will also gain valuable practical knowledge and insight.
FESPA’s popular Printeriors interior décor feature will now be incorporated within the Personalisation Experience, showcasing a variety of individualised interior spaces curated by FESPA textile ambassador Debbie McKeegan. Also returning for 2023 is the
Sustainability Spotlight, the FESPA Awards and World Wrap Masters.
Target Transfers and Graphtec GB host first-ever Vinyl Summit
O
Avery Dennison’s customisation station located at the Golden 1 Center in Sacramento, California
As part of the deal, Avery Dennison has provided a broad range of embellishment services for the Kings uniforms, including player names, numbers and Dialpad jersey patches. The partnership includes the Stockton Kings uniforms, in-arena giveaways and merchandise lines. To enhance the loyal Kings fans’ experience beyond the arena, Avery Dennison and the Kings will be working together to create unique and memorable moments for fans through customised merchandise. This merchandise will use Avery Dennison’s cutting-edge technology to connect with fans digitally through their garments to unlock exclusive offers such as discounts and other exclusive content.
n Wednesday, December 7, Target Transfers and Graphtec GB held the first-ever Vinyl Summit. The event was the first of its kind dedicated to HTV professionals. Decorators of all shapes and sizes were invited to attend the
summit to level up their HTV game. During the day there were in-depth talks from industry experts, including Andy Rogers from Target Transfers and Ellen Wain from Graphtec GB. Attendees were also able to view
Ellen Wain delivers a presentation
Andy Rogers speaking at the Vinyl Summit
live demonstrations of equipment, including Graphtec’s CE7000 cutting plotter and an array of Stahls’ HTV.
www.printwearandpromotion.co.uk
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