Industry News
Soyang and Hybrid Services team up for March open day
S
oyang Europe, the leading manufacturer and distributor of digitally printable wide-format and superwide-format media and surface coverings, and Soyang Hardware, a supplier of leading edge wide- and superwide- format print production hardware solutions from many of the industry’s biggest and best-known printer brands, had an Open Day event held at Hybrid Services’ showroom.
Hybrid Services, the exclusive distributor of Mimaki machinery in the UK and Ireland, hosted the showcase on 14 March at its specialist facility in Crewe, Cheshire.. Those in attendance had the opportunity to view a range of market leading Mimaki machines, sold by Soyang Hardware, running high-quality materials from sister company Soyang Europe. Visitors were able to view and take away samples of Soyang Europe products including PVC banner, textile and PVC-free solutions and took advantage of limited-time special offers from Soyang Hardware on
Mimaki technology.
Specialist staff from both Soyang Europe and Hybrid Services were on hand to speak with customers about how the hardware and media products on show can support their growth plans. Speaking before the event, Sarah Fenna, sales director for Soyang Hardware, had this to say:
“We’re very excited to be teaming up with Hybrid Services for this open
Sabur sells SABTEX SD70-4 to SNUGGLE thanks to reliability, service and quality
A
t Printwear and Promotion Live, Sabur made its mark with yet another
SABTEX SD70-4 sale, this time to well-established trade printers, Snuggle UK.
Aaron Burton, managing director, Sabur Digital Print Solutions: “We knew the team at Snuggle UK well. They’re delivering quality into a quantity market, so digital to film was the logical next step. What’s also true, is there are a number of DTF options now. Our SABTEX range guarantees that print quality, but we’re putting our name to service and reliability too. This is our comfort zone - we don’t believe customers want any one of those things from a supplier, without the other two.”
www.printwearandpromotion.co.uk
day, allowing attendees to gain valuable insight into the leading solutions available from both Soyang Europe and Soyang Hardware.
“The event’s timing – just a few weeks after Sign & Digital UK – means that those who were not able to attend the exhibition, or want to find out more about our solutions, will have another opportunity to do so in a relaxed and informal environment.”
FOL International’s marketing team continues to grow
E
Akil Thathia, managing director, Snuggle UK: “This is true. There are several DTF printers that might produce what we need in super-fast time, but it’s that combination of production speed, quality of print, and full service and support that convinced us to buy SABTEX. Very happy - looking forward to the first run.”
arlier this year, Marthe Kazur began her new appointment as Marketing Manager, with responsibility for the holistic marketing and cross-channel communications for the JERZEES brand that was recently launched on the European market. Kazur has been working with the marketing team in Kaiserslautern, Germany, for a number of years, with a particular focus on the importance of sustainability communications.
Anita Cengiz has been working as a Marketing Assistant for the Fruit of the Loom and Russell Europe brands since the middle of 2023.
In the future, she will support Marthe Kazur in building the JERZEES brand in the European market.
April 2024 | 7 |
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