Focus on Corporatewear Complete collection 2024
Premier shirts are designed to suit every corporate look with best-selling poplins in 22 colours and a wide range of sizes, to cotton-rich Oxfords and casual checks. An unrivalled choice of fi ts ranging from tailored cuts with formal styling to laid back options that maximise comfort.
A focus on cotton-rich Signature Oxford Shirts sees men’s and women’s styles, in both long and short sleeve in four classic colourways and a wide range of sizes. To complement the Signature collection is a stripy Oxford style with contrast colour detail to the inner neckband and cuffs for a modern twist on a classic look. Designed with a typical button-down cut-away collar with a fl attering fi t that keeps its shape wash after wash thanks to the added durability of polyester.
The Oxford fabric is favoured because the raised, basket-woven appearance of the yarns and it’s widely considered as a very versatile shirt which can take you from workday to weekend! Premier have extended their corporatewear collection in recent years with the addition of several smart outerwear styles, meaning that as a reseller, you can kit out your corporate customers in Premier all year round with jackets and gilets in softshell, fl eece and water-resistant fabrics. Shop the complete shirts and outerwear ranges from Premier with PenCarrie, Prestige and Ralawise.
www.premierworkwear.com Premier Workwear
PR236 & PR336 Signature Oxford Shirts
ETC Embroidery
Embroidered Corporatewear This is someone’s important business image, brand and fi rst impressions count. The person wearing this garment wants to show that they are part of professional company. So why is it that so many embroidery companies just treat this as run of the mill embroidery and do not give a second thought as to how the fi nished product will look. I have been going on about this subject for years. The business owners blame the embroiderers, and the embroiderers blame the business owners for the poor-quality work. My pet hate is puckering on garments. A few reasons for the puckering are listed below. But unless the person doing the embroidery stops and shows a little more care, things will never change. • I prefer the use of Rayon embroidery thread as it is softer and produces a nicer fi nish. Also, it does not stretch, so if your machine tensions are set to high the thread will break. Now you hold your head in horror and disagree with me as you do not want thread breakages. Well, my answer to you is to set better tensions on your machine.
• Use a soft spun polyester cotton under thread to compliment your rayon top thread. • Use a fusible lightweight backing on shirt and blouse fabrics together with a soft cut away backing. This will go a long way to stop the fabric pulling inwards and puckering.
ETC Supplies
• Do not over stretch your garment when framing up. Using Mighty Hoops will help resolve this issue.
• Make sure your embroidery is straight and in the same place for all the production. You may have been doing this free hand for many years and are experts, but I can tell you that your embroidery is not straight. Use a framing station such as the Hoopmaster to get your embroidery in the correct position and straight every time.
• Finally look at your work and take pride in what you have done. Your customer will notice your quality work is better than other cheaper competitors.
www.etcsupplies.com
| 60 | April 2024
www.printwearandpromotion.co.uk
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