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tel Transylvania attraction opens Dream Island Park, Moscow J


JUMANJI The Adventure to open Saturday 2 April


ion of the upcoming release ansylvania: Transformania, hapter of the $1.3 billion film


umanji The Adventure, “the world’s first fully themed Jumanji ride” based on Sony Pictures’ popular film franchise, will open on Saturday 2 April 2022 at Gardaland.


m Sony Pictures Animation, , an indoor theme park located as officially opened its new otel Transylvania.” tour Dracula’s lavish resort unusual guests, starting by s a bridge over a foggy moat to l’s lobby. There, they will meet will guide them through more ions. tion will be a worthy addition to work on the Hotel Transylvania


ook more than three years, to build a unique space for ning the latest technical and ons to create a comedic horror itable for the whole family,” oll, technical director of Dream


After being transported into the parallel dimension of the Jumanji game, Guests will make their way through the jungle facing dangerous animals and obstacles of all kinds. In a race against time, the adventurers’ mission will be to return the sacred and precious jewel to the legendary temple and save Jumanji. In particular, they will have to face the animatronics: the huge hippo that takes everyone by surprise when it appears from a swamp, and scary spiders that drop down onto the moving vehicle, as well as the roaring Stone Giant who bursts out of a cave and blocks their way with his hand.


There will be 12 spectacular and highly dramatic scenes inspired by the most iconic scenes from Sony Picture Entertainment’s Jumanji film franchise. Visitors will experience the adventure in the world of Jumanji aboard special wagons – three metres long and two metres wide – resembling an off-road vehicle, the famed 4×4 from the film, faithfully reproduced down to the smallest detail. There will be 12 vehicles in all, each with a capacity of six people, allowing almost 1,000 people to be transported per hour.


Each multi-motion vehicle, besides driving along the track, will encounter hazards, obstacles, special audio and video effects along the way by spinning around and rolling, simulating the movements of a real off-road vehicle. Thanks to these spins


Island Theme Park. “We partnered with Sony Pictures in order to achieve an authentic experience that will be the first attraction of this level in Russia, in one of the world’s leading theme parks.” “In line with our growing Location Based Entertainment strategy, Dream Island Theme Park has done a fantastic job bringing this beloved brand to life and giving audiences the unique opportunity to transport themselves into the thrilling world of Hotel Transylvania,” said Jeffrey Godsick, EVP of Global Partnerships and Brand Management and Head of Location Based Entertainment at Sony Pictures Entertainment. In addition to the Hotel Transylvania ride,


Andy Povey joins Convious as UK and Ireland Managing Director


guests will also find a “Tavern of Fear” snack bar, a “Vampire’s Bite” burger cafe and “Transylvania Treasures,” a gift store filled with Hotel Transylvania themed souvenirs and memorabilia.


leisure industry and has held


Tornado Springs opens


prestigious positions for operators


Danish theming firm MK Themed Attractions assisted UK family park Paultons Park in getting its brand-new themed area, Tornado Springs, ready for 12 April by producing and delivering customised props for the entire area. 


including Merlin and suppliers including Gateway Ticketing. He specialises in developing and implementing


and experiences, all with a heavy Midwestern US theme. The majority of the themed elements were produced and delivered by MK Themed Attractions. Guests will be immersed in the new area completed with themed signs, props, objects, and coasters, all telling the unique story of Tornado Springs.  Camiel Kraan, Founder and CEO of Convious


Andy Povey has joined leading experience economy software developer and app innovator Convious as Managing Director for UK and Ireland. He joins the team in the UK including Business Director Adam Thompson to further grow the company and bring the benefits of integrated end-to-end sales and marketing platforms to theme parks, zoos, aquariums and wellness destinations. Andy has over 20 years of experience in the


16


Andy will be leading Convious’s ambitious growth plans in the UK and developing SaaS solution offerings that combine operations management, ecommerce and visitor experience functionalities, all from one comprehensive cloud platform. Andy Povey, UK and Ireland Managing Director for Convious said: “The Covid pandemic has accelerated digitisation by three to four years,


to say that it has been a pleasure working with Paultons Park. From the very beginning the visions and ambitions Paultons Park had sounded exciting, and a project we at MK Themed Attractions have loved being a part of. We look forward to seeing the impression the new area  Operations director at Paultons 


business intelligence and customer tracking strategies and has a proven track record of successfully growing companies into new market sectors and geographies.





are so pleased to finally open the park and welcome guests to explore Tornado Springs, our largest single investment here at Paultons Park. We wanted to introduce a spectacular and immersive themed area


making ecommerce a ‘must-have’, rather than a ‘nice-to-have’. The result of this has been a lot of rushed decisions from operators who were forced to react and implement systems that don’t connect with their wider ecosystems and workflows. “I am looking forward to working with destinations to help them consolidate and grow, leaving legacy systems in the past and embracing a new way of operating that is AI-driven to manage all internal operations from a single place.” In December, Convious announced that it has raised $12M in Series A funding with venture capital firm Begin Capital. Over the course of 2022, the company plans to expand further with offices set to open in the US, France, Germany and its sales and the product development teams growing from 65 to 125 people.


said: “We are delighted to be welcoming Andy to our team. His vast experience and expertise will be invaluable as we move into the next phase of our journey, growing our business in the UK and beyond. This is an exciting time of transition for the experience economy to modern, cloud-based platforms and Andy will be crucial in supporting our clients on this next phase of digital transformation.”


WINTER PART 1 2022


and rolls, the experience will be even more immersive and exciting as Visitors will experience the sensation of being on board a real 4×4 in the wild jungle of Jumanji. To mark the arrival of the Jumanji vehicles at Gardaland, the four main cosplayers entered the attraction and carefully inspected the route and the vehicles that will take the Visitors in this brand-new Adventure (pictured).


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