Flying Theatre
www.parkworld-online.com
A soaring success
Stefan Rothhaug, director of sales and marketing at Brogent Technologies Inc.
O
ffering a cross-generational experience for the whole family, flying theatres are a hugely popular attraction for guests. They can enable riders as young as four to join in the fun, while timeless content -
often based on natural beauty - immerses a wide range of audiences and inspires awe and amazement. The flying theatre is a worthy investment for operators - and not only
because they are a hit with visitors. In contrast to mechanical rides like roller coasters or carousels, a flying theatre can be conveniently changed simply by installing different films. Capacity can be adjusted by playing different film lengths, and intensity can be adjusted by choosing different motion profiles. This makes the flying theatre the most operationally flexible e-ticket attraction available. Moreover, it also means that a flying theatre can operate as a standalone attraction outside of the classical theme park environment. In terms of new developments within the format, technology is constantly
evolving. Flying theatres are now established and proven as an attraction - indeed, the format has been in play for over 20 years - but creatives are constantly working on technical improvements and introducing more and more content ideas. Demand for flying theatres is strong in all regions across the globe, but
Brogent has seen especially high demand for the format in the Asian market. Brogent offers an array of different systems that fit the needs of all kinds of markets and operators - no matter if emerging or established, a large or regional theme park or a standalone attraction. It goes without saying that different markets and operators have their own
unique requirements, and with more and more operators becoming interested in flying theatres, requests are in turn becoming more and more sophisticated. Brogent responds to these demands by offering different forms and sizes of flying theatres, customising the right solution for each and every client. Through this approach, no matter if the major challenge is space, capacity or
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budget, Brogent can offer the perfect bespoke solution. There has been a constant evolution of flying theatres since their inception
some two decades ago, and now, a revolution is coming to the flying theatre market in the form of LED technology. By 2025, this technology - with its greater brightness, contrast, and longer lifespan - is set to be widespread across the flying theatre format Brogent has delivered around 50 flying theatres in over 20 countries from
Iceland to Australia, and in locations from theme parks to shopping centres, national parks, airports, ski resorts and more. It is clear that flying theatres have the qualities required to be a world-class attraction for both tourists and locals - literally everywhere.
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