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ONLINE NEWS Better Collective Us boosted by Acquisition B


etter Collective has had US-focused products up and running for some time, leading to revenue streams from online sports betting since last year. Building a presence and taking part in this new market opportunity is now boosted by the acquisition of RotoGrinders. Better Collective intends that RotoGrinders will remain headquartered in Nashville, Tennessee and be the centre for operating US focused products and business. Furthermore, Better Collective USA, Inc. (“Better Collective USA”)


 coordinate all of Better Collective’s activities in the US, including sales and marketing activities. Better Collective USA will be managed by VP of Business Development and Sales, Marc Pedersen.


Jesper Søgaard, CEO of Better Collective, said: “Since PASPA was repealed by the US Supreme Court last year, we have carefully evaluated how best to establish Better Collective in the growing US market. We have assessed various acquisition opportunities, searching for access to strong products and dedicated people with insight into this market. We strongly believe that we found exactly that in RotoGrinders, where we see a strong and dedicated management team and talented employees. Management and key employees remain shareholders in RotoGrinders for the coming years, in which the US market is


Relax Gaming partners with Interwetten


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elax Gaming, the new-breed content provider and distribution platform, has agreed another tier-one deal with operator, Interwetten. The provider’s extensive range of in-house content, including table games and video slots such as the fiery adventure Dragon’s Awakening and the top-performing block breaking title Temple Tumble, will be made available to the operator as part of the agreement. Interwetten will also have access to content from Relax Gaming’s growing portfolio of Silver Bullet and Powered By partners.


Mario Bilic, Head of Casino at Interwetten, said: “Relax Gaming’s products might be new but they’re making the kind of waves that make us confident that they’ll add a positive new dimension to our casino offering. The groundbreaking Silver Bullet partner program provides us with fantastic ease of access to an abundance of innovative titles from Relax Gaming’s partner studios, which we are excited to be introducing to our players.”


Daniel Eskola, Relax Gaming CEO, said: “Interwetten is a leading operator in Germany, Austria and beyond, and we are delighted to be bringing our full suite of proprietary and partner content to its players. We’re  time and time again and are looking forward to realising this partnership’s full potential.”


expected to unfold, whereby management and key employees on the one side and Better Collective on the other to a large extent share the potential risks and upside. We are truly excited about this opportunity.” Calvin Spears, CEO and co-founder of RotoGrinders, added: “Joining the Better Collective group will help us fully realize the potential we’ve created with the RotoGrinders network. Regulated online sports betting will create an enormous affiliate marketing opportunity in the US. We feel Better Collective is the perfect partner for us as this opportunity unfolds. The experience, resources, and technology they’ve built up over the past 15 years in European sports betting will prove incredibly valuable here. Our combined goal is to be the largest US sports betting affiliate and we’re in a great position to make it happen.”


Cammegh Token to launch on CasinoCoin blockchain


T


Richard Cammegh


he CasinoCoin Foundation has agreed a


deal with Cammegh – the world’s leading specialist manufacturer of roulette wheels – that will see


Cammegh launch its


own custom token on the CasinoCoin blockchain.The Cammegh Token will enable Cammegh to transmit immutable data from each and every spin of its roulette wheels, ensuring the validity of its data and further strengthening its products against fraud.


Cammegh provides roulette wheels, integrated roulette systems and gaming digital signage to an international portfolio of premium customers in Las Vegas, London, Monte Carlo, Macau, Singapore, Melbourne and beyond. The token will sit upon the CasinoCoin blockchain, allowing Cammegh to leverage the power of lightning fast, scalable transactions and low fees while maintaining control of its own token economy.


Richard Cammegh, Managing Director of Cammegh, said: “Cammegh has always put its customers first, so moving to blockchain technology is a natural progression for us. The Cammegh Token enables us to generate


CIO JUNE 2019 57


huge levels of secure data and provide the software tools and products to help our customers improve their customers’ experience, streamline operations, manage costs… the list goes on. CasinoCoin are the market leaders in gaming blockchain technology so we at Cammegh are especially pleased to become the first third-party to launch a bespoke token on its blockchain” John Caldwell, director of advocacy at the CasinoCoin Foundation, said: “We have increasingly been approached by potential partners keen to utilise our technology with their own custom tokens on the CasinoCoin blockchain. This gives their founders complete control over branding, token supply and their token environment, while still enabling them to leverage our best-in- class technology. To have secured Cammegh, one of gaming’s most trusted and innovative providers, as our first partner is fantastic, and we are certain the deal will considerably strengthen CasinoCoin as a whole.” Cammegh Token is the first custom token to launch on the CasinoCoin blockchain, with more expected to be announced in the coming months.


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