BATHROOMFURNITURE


Making way for multigenerational living, how bathroom furniture is evolving with the times


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onsumers have always sought bathroom furniture which combines


Comment by Ash Chilver Sales Director, HiB


great style with ample storage. But gone are the days when a white suite with shiny tiles is enough. Bathrooms are now seen as an extension of the design choices made in other areas of the home and the use of mixed materials is becoming more popular as a style preference for families seeking to make an impact. The shift in textures and finishes, when combined with the rise of modern, multigenerational living, means that manufacturers have to make bathroom furniture work harder for families than ever before. Wood tones, matt and high gloss finishes are


just some of the styles consumers are seeking for their bathroom design and many are increasingly looking for flexible solutions that can be adapted for their own individual preferences. Furniture that can accommodate different


basin styles, complement specific brassware choices and contribute to the overall bathroom experience is key when appealing to today’s consumers.


But it isn’t just about style when attracting sales.


Storage is an increasingly hot topic for bathroom furniture designers. More specifically, how to keep the growing amount of everyday bathroom essentials neatly stored away when there are more people living together under one roof than ever before. For many homeowners across the UK, space is


restricted and product developers are continually thinking outside the box to produce new, innovative methods for storing personal items without intruding on the main bathroom environment. Short projection furniture can often be the


solution for maintaining storage opportunities without overwhelming the area. Cleverly-designed shelving, open storage, tall furniture and wall hung units are also becoming increasingly popular, as they make the most of every inch of available room, while still creating the illusion of a light and airy space. It is these kinds of design features that make all


the difference to consumers looking for their next bathroom and help ensure that furniture is incredibly functional as well as flawlessly stylish.


HiB cultivate the industrial style in the home with Aeon L


eading bathroom manufacturer HiB has launched Aeon, its latest addition


to their Novum range, which provides homeowners with boutique styled furniture with a raw edge. Complementing the popular industrial look, Aeon has been uniquely designed to extract the raw, clean style traditionally reserved for commercial spaces and subtly adapt it with premium materials and finishes, to suit a variety of settings in the home. The range features a number of style choices


such as black metal open shelving and wide, clean handles, making it a functional and versatile solution. The open storage, popular in hotel settings, has been adapted to suit a multitude of uses, either as a decorative space in guest ensuites or as a handy store for towels and personal items in a family bathroom. The durable shelving has


also been designed to be removal, making easy to clean and perfect for everyday use. The sturdy internal drawer with high quality mechanisms and internal collar ensures that storage is maximised and neatly hidden. Soft close runners, when combined with the full sized black industrial handle, enhance Aeon’s accessibility and practical application in the space. The wall hung unit is available in three finishes; Sherwood Oak, Matt Anthracite and Gloss White and can be installed with or without the optional metal open storage underneath. The typically harsh metal exterior, when accompanied with the woodgrain textured Sherwood Oak finish, creates an altogether more delicate quality, previously unseen in the market. Homeowners can also select from a geometric


ceramic basin option or a countertop with a selection of vessels, depending on their individual preferences and desired interior scheme. Ideally suited for a variety of spaces, Aeon offers a plethora of size combinations including 60cm and 85cm widths, with the 60cm option suitable for doubling-up to create a ‘his and hers’ solution – an ideal storage choice for families looking for their own personal space. Ash Chilver, Sales Director at HiB said: “Aeon


has become a key product range which has set Novum and HiB apart from other competitors. Aeon’s blend of softened, industrial style, tactile material choices and accessible price tag has made it a flawlessly finished product innovation, which


22 BKU JULY 2020


020 8441 0352 www.hib.co.uk


has opened up a wide variety of new style opportunities previously reserved for the high-end market.”


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