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Why Retailers Should Embrace Nature’s Palette This Season
This season, the bathroom design industry continues to embrace nature’s palette for inspiration, possibly influenced by a growing consumer desire for wellbeing and tranquility. The move towards natural yet colourful shades mirrors a yearning for serene, comforting spaces where individuals can relax and unwind. For retailers, this trend offers a chance to delve into new collections and displays, introducing fresh color schemes and tactile finishes into aspirational showrooms crafted to captivate customers.
Texture is integral to this evolving aesthetic, with features like soft fluting, geometric patterns and supermatt finishes having a deeper influence on more bathroom products. Examples to draw upon include our new Spring furniture ranges that balance beautiful greens, blues, greys and pinks with ‘touchy-feely’ surfaces, as well as the attractive fluted look continuing from wetroom glass panels to freestanding baths and washbowls. This combination of cheerful hues and textured finishes not only engages with light in a way that adds depth and character to the space, but caters to a desire for a more tactile and visually engaging environment – perhaps as a counterbalance to our increasingly digital and fast-paced lives. For retailers, embracing these ‘natural trends’ means meeting a demand for bathroom spaces that soothe, resonate emotionally, and reflect an environmental consciousness, delivering bottom-line gains – naturally!
Comment by Kim Cooper, Head of Marketing & Product, PJH
Comment by Paul Illingworth, Design Manager, Abode
Rotpunkt identifies kitchen lighting as a key feature in 2024
Being able to design-in lighting at the very start of a project continues to carry favour with the UK homeowner, making it easy to optimize the kitchen space by deciding on lighting options at the same time as choosing the furniture.
Personalisation continues to influence bathroom design says Abode
The trend for personalisation continues to focus its attention on the bathroom with efficient water delivery and functionality becoming key factors in product selection. With changes in building regulations ensuring greener property development and new builds in the years ahead, the personalisation trend is a great way to educate the consumer about the range of options on the market and how the latest features can enhance the at-home beauty and wellness experience.
Notably, the beauty and self-care industry is growing in the UK and we are finding that end users are more open to learning about how the right taps and showering solutions can assist them in both looking and feeling good. End users are also keen to optimise water usage and so considering different flow rates to save water and cut their bills is providing retailers with plenty of scope to serve their customers’ needs without compromising on style.
4 BKU APRIL 2024
Delivering on form and function, network enabled technology is most popular in today’s kitchen by allowing homeowners to easily control custom lighting schemes either remotely using a digital assistant on a tablet or smartphone, as well as wired-in smart home systems that can intelligently adapt to specific lifestyle patterns and user preferences. As the multigenerational household continues to rise, kitchen lighting has become vital for boosting hazard perception and being able to efficiently prepare and cook food in the kitchen. In fact, it is reported that over 65’s may require double the light levels when compared to people in their 20’s, so lighting the home and more specifically the kitchen, needs to be a key consideration at the concept phase.
Comment by Matt Phillips, Head of UK Operations, Rotpunkt
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