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oncoming vehicle lights are detected, something derived from modern automotive technology. Light technology has developed rapidly in recent years, and being in the business for twenty years comes with certain benefits, “We have developed excellent relationships with LED and Battery manufacturers, to ensure that we are early adopters of any new relevant technology, often utilising new upgrades ahead of general release,” said Mark. “We maximise this advantage with continual development of the drive electronics, this is important, as new technology is not always easy to optimise. We have also developed and tested new materials, such as graphene, to understand how this will offer new opportunities. This proactive approach to research and development allows us to continually push the boundaries of lighting technology,” he adds. Looking back for USE, there have been other standout products, including their SUB front suspension fork, something that features an anti-dive, single-sided design (coincidentally launched at the same event as the Cannondale Lefty).


The fork is still being used by riders today, USE receives


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February 2025 | 27


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