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COREBIKE PREVIEW


Chicken Cyclekit Core Bike 2025 will be our biggest yet. Taking on feedback from dealers, Chicken Cyclekit are moving and will now be in Ison’s old room, the Indianapolis room as well as our extra room, S1.


This gives us a lot more space to show a wider range of our brands and products


but more space for visiting dealers to chat with staff in a more relaxed environment. We plan to focus on the products and brands that our


customers are looking for. You can expect to see all of our biggest brands at the show, including Campagnolo, KMC, Schwalbe and Prologo as well as showing off the latest models from Basso. We’ll also have an exciting and prestigious brand that we’re adding to our portfolio!


The Bicycle Association Visit the Bicycle Association on Stand S4 to learn how to grow your sales and improve the profitability of your retail business in 2025. After a comprehensive overhaul of its data offer, retailers are invited to discuss their participation in the only service of its kind for the UK cycle industry. Compare your store performance to the market, accessing updated sales data and insights every month to help improve your assortment and transaction values.


The BA is asking for up to 750 stores to help it form a retail collection network for the millions of expired batteries that it is obligated to deal with. Participating stores will receive a free collection drum, and be promoted to customers as an approved place to drop off batteries that have reached the end of their life.


Eovolt


Eovolt celebrated a triumphant 2024 with the Afternoon 20” Pro solidifying its reputation as a game-changer in urban mobility. The Afternoon Pro was launched to critical acclaim, earning the coveted Editor’s Choice Award from Cycling Electric magazine. Featuring six design patents, including a belt drive system, automatic gears, auto-locking hinges, and a proprietary seat post battery with magnetic charging.


Building on this momentum, Eovolt is set to launch the non-electric Afternoon Pro at Whittlebury Hall. Retaining the revolutionary design elements of its electric counterpart, this new model delivers the same innovative features and sleek aesthetics at a more accessible price of £1499. Retailers at the event


www.bikebiz.com


will be the first to experience the non-electric Afternoon Pro, a bike that combines simplicity and sophistication to meet the demands of urban and leisure cyclists. The debut of the Afternoon Pro non-electric bike marks another milestone for Eovolt as it broadens its reach, offering innovative solutions for both electric and non-electric riders while maintaining its position as a leader in urban cycling.


Silverfish Silverfish UK, recently crowned BikeBiz Distributor of the Year, is set to present an impressive lineup featuring the cycling industry’s most prestigious brands at Core Bike 2025. The event promises attendees exclusive hands-on experience with cutting-edge products and direct access to industry experts.


Highlighting the exhibition will be Yeti Cycles’ 40th- anniversary celebration, alongside new bicycle releases from Norco, fresh from their NEST research and development facility. Michelin will showcase their expanded tyre range, covering Mountain, Road, Gravel and Street categories. Additional product launches will come from industry leaders including 100%, Race Face, Fox Factory and other prominent manufacturers.


Brand representatives will be on-site offering visitors unique insights into their latest innovations and the stories behind their product development. Core Bike 2025 presents an unparalleled opportunity to understand both the products shaping the industry and the visionaries behind them. Join Silverfish UK at Core Bike 2025 and discover the innovations that will fuel your next adventure.


Eovolt non electric pro bike February 2025 | 15


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