NEWS ROUND UP


Thousands support Fairtrade’s ‘Be The Change’ campaign


Fairtrade Fortnight, held in the UK from 9-22 September, saw thousands join the ‘Be the Change’ campaign, raising awareness and support for Fairtrade. Awareness  with 23% of people recognizing Fairtrade Fortnight, up from 12% in 2023. Of those aware, 83% purchased a Fairtrade product, compared to 74% in 2023 (Source: 


 took place, ranging from breakfasts to fashion shows. Over 1,000 schools used Fairtrade resources, educating tens of thousands of children about fairer trade. Supporters  


‘Be the Change’ pledge. Jenipher Sambazi, a Ugandan coffee farmer, spoke at a    expressed gratitude, praising the nationwide effort, which involved communities, schools, businesses, and politicians.





the UK, the Fortnight highlighted the importance of supporting farmers overseas. Research   billboards in major cities thanked supporters, while over 30 retailers participated, sharing their commitment to Fairtrade through events and promotions.


94% of Americans will mark Halloween with Chocolate and Candy


  94% planning to share chocolate    driving trends like “Summerween” and “Aug-tober,” as more than   31, highlighting the central role of     sales in 2023, with a projected   continuing the enthusiasm from pandemic-era celebrations. 


 a retail phenomenon in 2024, with demand starting earlier and festivities 


6 ISM Middle East 2024 concludes


Key insights from the NCA survey include: • 97% of those welcoming trick-  with most offering two or three pieces.


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  are among Americans’ favourite treats.


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  favouring shapes like pumpkins, ghosts, and bats.


•


  


with overwhelming success  concluded as its most   the top trade event for the sweets, snacks, and   and around 19,000 international visitors, emphasizing    exhibitors from over 50 countries, including newcomers  chocolate chickpea cakes and vegan chews, made their   sourcing opportunities.


Exhibitors reported high satisfaction, highlighting the   also included an elevated awards program, recognizing innovation in various product categories. 


     


Kennedy’s Confection October 2024 KennedysConfection.com


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