CHOCOLATE PACKAGING
Thepackaging paperisation journey
Suzanne Callander reports on the ongoing journey to paperise chocolate packaging.
W 30
hat’s not to love about a chocolate bar? Probably the only thing that today’s consumer
might take a dislike to is the use of conventional plastic packaging, which cannot be recycled so is not good for the environment.
While many manufacturers have already switched to more sustainable packaging materials, the European Union’s Packaging & Packaging Waste Regulation (PPWR) legislation looks set to change the landscape of packaging for good, stipulating that as of 2030 – among other requirements – all packaging in the EU must be recyclable, ruling out multi-layer plastic as a suitable material for future chocolate packaging. So, any chocolate producers that have not already made a switch to recyclable packaging, need to consider how they can deliver on packaging that ensures
Kennedy’s Confection October 2024
optimal protection and meets consumers’ sustainability expectations. PPWR’s goal is, ultimately, to solve the packaging waste problem in Europe and it hopes to achieve this by setting phased waste reduction targets that increase every five years, while also harmonising packaging and recycling standards across member states to make these targets feasible.
In order to hit PPWR targets, a raft of new restrictions and bans are being put in place, on plastic packaging in particular. Any packaging containing polyfluoroalkyl substances (PFAS) – ‘forever chemicals’ that are also subject to scrutiny from the European Chemicals Agency will be banned entirely. In addition, single use plastic packaging for certain fresh produce applications will also be banned. These bans will be complemented by measures aimed at incentivising high quality recycling. While the exact legal definition of what constitutes high quality recycling is yet to be decided – a date of 1st January 2028 has been
KennedysConfection.com
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