NEWS ROUND UP
Simply Ice Cream brings back Mini Egg Ice Cream for Easter
Simply Ice Cream introduces its latest Easter exclusive, Mini Egg Ice Cream, blending their signature creamy ice cream with crushed mini egg pieces for a delectable treat. Priced at £5.99 for a 500ml tub, it’s available in select cafes, delis, and hospitality venues across London and the Southeast, with single-serve 120ml tubs starting at £2.50. Known for their artisanal approach, Simply Ice Cream crafts award-winning treats using locally sourced, natural ingredients, eschewing artificial additives. Sally Newall, the founder, notes the return of Mini Egg Ice Cream due to popular demand. Their diverse range includes
unique flavours like Brown Bread and Lemon Curd alongside classics such as Salted Caramel and Mint Choc Chip. Handcrafted in Kent for over 15 years, Simply Ice Cream has garnered numerous accolades, including Dairy Product of the Year at the 2023 Taste of Kent Awards. Expansion into new stockists like No42 by GuestHouse and The Butcher of Brogdale Farm Shop reflects their growing popularity. Whether enjoying old favourites or indulging in the latest offering, Simply Ice Cream promises a delightful experience for ice cream aficionados and mini egg enthusiasts alike. Explore their website for nearby stockists.
Quality Street gives popular sweets a makeover
Quality Street enthusiasts can anticipate a slight change in two of their favorite sweets, The Purple One® and Orange Crunch, as they are set to debut new shapes in the 2024 range, mirroring the design of the Caramel Swirl. Additionally, Orange Crunch will now be presented in a paper wrapper rather than foil.
This alteration follows a successful trial conducted at the end of 2023, during which limited editions of The Purple One® and Orange Crunch were released. The positive reception prompted Senior Brand Manager Jemma Handley to confirm the permanent rollout of the new shapes. Beyond the anticipated changes, Quality Street continues to entice consumers with its innovative offerings, extending its
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presence beyond the traditional Christmas season. Notably, the brand’s Golden Collection Incredible Egg has generated excitement among Easter enthusiasts since its discovery at B&M stores. This delectable treat features fudge and caramel pieces encased in a milk chocolate shell, accompanied by a selection of Quality Street caramel, fudge, and toffees, providing a delightful Easter indulgence for chocolate lovers.
As the brand diligently works behind the scenes to orchestrate another enchanting Christmas season, Quality Street remains committed to delivering joy and delight to its loyal fanbase.
Kennedy’s Confection March 2024 7
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