SUSTAINABLE INGREDIENTS “Many of us in the industry feel a sense of responsibility
when it comes to sustainability,” she continued. “We want to be part of the solution to the societal and environmental challenges the world faces today. But if the bigger picture advantages of sustainable ingredient sourcing aren’t motivation enough, there’s plenty more to be aware of.” Adopting a more sustainable
• Progress towards your own sustainability goals and those of your customers.
•
Increased consumer transparency, which helps build trust.
• Improved brand reputation. • Differentiation from competitors. • Supply chain stability (for example, using a plant-based butter replacement protects pâtissiers from unpredictable volumes and prices).
• The option for premium pricing and/or entry into new markets.
• A resilient business model that maintains a competitive advantage for the long term.
are forced on the issue of sustainability. Pressure from consumers, retailers and regulators will only continue to rise; so without question, a more sustainable food industry is coming. Confectioners that don’t make changes risk getting sustainability is preferable to being forced into action under pressure. Having the time to plan, best way to achieve your goals. Your suppliers should be able to help you on the journey too, at ingredients.
KennedysConfection.com
Kennedy’s Confection June 2023 19
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