SBC SUMMIT PREVIEW
technology, marketing, and business. Whether you’re in the gaming industry or from a completely different sector, this is a rare chance to hear world-class thought leaders share insights you can apply directly to your own business. The full conference agenda and more details can be found online at https://
sbcevents.com/sbc-summit/agenda.
TECH ACADEMIES
A new addition to this year’s SBC Summit is the Tech Academies, which will offer delegates the chance to engage in more intimate, interactive, and practical learning experiences. Led by experts in their respective fields, the Tech Academies will focus on four key sectors: AI, marketing, Web 3.0 & Blockchain, and Gamification.
Taking place on Tuesday 16 September, the AI Academy will bring together global AI leaders, tech entrepreneurs, and business strategists. The programme will feature a variety of panels, workshops, case studies, and live Q&As, providing delegates with both opportunities for reflective discussion and practical strategies for integrating and utilising AI effectively.
The Marketing Academy on Wednesday 17 September will bring together a world-class mix of talent, including Gary Vaynerchuk, content creators, PR professionals, marketing veterans, and SEO experts, for a day of hands-on, high-impact learning.
Also on 17 September, the Web 3.0 & Blockchain Academy will equip delegates with the knowledge and tools to navigate blockchain applications, tokenisation, decentralised platforms, and crypto payment systems. Through interactive workshops and expert-led sessions, attendees will gain practical insights into how emerging technologies are transforming business operations for companies of every size, from startups to global enterprises.
The Gamification Academy on Tuesday 16 September will equip delegates with the strategies and tools to design engaging experiences that keep users coming back. Through expert-led panels and case studies, attendees will uncover how leading studios, brands, and innovators use gamification and personalisation to drive loyalty, boost satisfaction, and measure long-term impact. From embedding game mechanics into product design to mastering the metrics that define success, the academy offers a practical roadmap for applying gamification principles across industries.
PAYMENT EXPERT SUMMIT Payments are the backbone of any successful business. You can have the best product, marketing, and user experience, but if transactions create friction, cause delays, or
With a forward-thinking agenda and dedicated networking areas, the Payment Expert Summit delivers both practical insights and strategic connections that can help businesses thrive in today’s competitive landscape – no matter their sector.
AFFILIATE LEADERS SUMMIT The Affiliate Leaders Summit is back, and this year it’s bigger and better than ever. With thousands of affiliates in attendance, a dedicated expo floor, and a three-day conference agenda tailored to affiliate marketing, the summit is the ultimate environment to form partnerships, exchange ideas, and stay ahead of the latest digital marketing trends.
Although a part of SBC Summit, the Affiliate Leaders Summit goes far beyond gambling and sports betting. For marketing teams and professionals across every sector, it’s a rare opportunity to learn from leaders in AI, CRM, SEO, content, and performance marketing and take away strategies that can be applied directly to your own business.
raise security concerns, users will move on. That’s why we’re giving payments the spotlight they deserve at SBC Summit 2025 through the dedicated Payment Expert Summit – a curated exhibition and conference designed to tackle the challenges and opportunities shaping the future of payments. Far from being limited to the gambling or sports betting ecosystem, this side summit has universal relevance. Every industry relies on seamless payments, whether that’s processing online purchases, enabling instant cross-border transactions, safeguarding against fraud, or navigating new technologies like open banking and decentralisation.
The Affiliate Leaders Summit features a three-day dedicated programme, each designed to tackle a different pillar of affiliate marketing and growth: Martech (day one), Audience (day two), and Future of Affiliation (day three).
EVENT TICKETS
This year’s SBC Summit Lisbon is said to be offering three days of high-impact business and a year’s worth of ROI. Ready to attend? Secure your ticket today – operators and affiliates get complimentary passes! For more information and to book your place at this unmissable event, go to https://sbcevents. com/sbc-summit/ticket-options.
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