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IGB LIVE REVIEW Images: iGB L!VE


to ensure that they meet the needs of their various international stakeholder communities. Currently, we are involved in reviewing what went well, addressing those areas which perhaps didn’t go as intended and consulting with our customers to ensure that iGB LIVE continues to surprise, delight and impress as a mid-year industry powerhouse. In terms of specifics, we are looking at building out day zero.


In addition to the welcome party, we’re planning an extension to our unique content streams and launching a new 1-2-1 meetings model in order to deliver enhanced ROI for our audiences. I’m delighted to confirm that approaching eight out of 10 of our exhibitors have already committed to their presence at iGB LIVE 2027, which is a great platform from which to develop the brand and represents a huge statement of intent on behalf of our exhibitor community.


Looking ahead to ICE what can people look out for as the event approaches in six month’s time? We are working on many different fronts but one which will be of significant interest to your readers is the launch of a dedicated Digital and FinTech


Transformation Hall, which is being developed in consultation with an advisory board of senior gaming technology leaders. A new space occupying the entirety of Hall 7, it will provide a platform for the technologies reshaping the global gaming industry. From AI, data and cloud infrastructure to cybersecurity, payments, compliance and real-time customer engagement, the Digital and FinTech Transformation Hall will showcase the systems and solutions that are now central to operational performance, customer experience and long-term growth. It will also include a dedicated show-floor conference programme, giving the leaders responsible for


managing technological change across gaming businesses a forum in which to share best practice, explore emerging challenges and discuss the next phase of digital transformation.


We are targeting new exhibitors from the wider technology ecosystem, alongside established gaming industry specialists, to reflect the growing convergence between gaming, enterprise technology, data, payments and fintech. The Digital and FinTech Transformation Hall will give operators, suppliers, technology partners and finance leaders a dedicated platform to explore the challenges and opportunities shaping the next evolution of gaming.


GIO JULY 2026 13


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