DULUX: ADVERTORIAL
Dulux Trade supports UK decorators with launch of the Dulux Trade Colour Sensor
Dulux Trade has launched a must-have piece of kit for decorators to allow them to match the colour of multiple surfaces to Dulux Trade paint on the job.
The bespoke Dulux Trade Colour Sensor has been adapted for Dulux Trade paints to give far greater accuracy.
The cutting-edge device, which is the approximate size of a 50 pence piece and weighs only 17 grams, will instil
recommendations on the spot and is an essential new gadget to add to a decorators’ tool box.
the desired colour - whether it be a favourite item of clothing, a cushion, or a picture of a sunset in a magazine - and showing the closest Dulux Trade paint match via Bluetooth on the Dulux Trade Colour Sensor app that can be downloaded free to a phone or tablet.
The app also shows a selection of rooms painted in the colour to give customers
It was launched in July and the recommended retail price is £150.
The durable sensor contains an integrated, rechargeable battery which provides more than 3,000 scans per charge.
support to compliment other Dulux Trade colour tools including the Dulux Trade Colour Palette
Trade colour palettes in stores and high precision colour matching.
“We are delighted to be
able to offer our own colour sensor to decorators. It is the culmination of a
the best colour for their needs”.
“The colour sensor costs much less than other colour scanners and enables
decorators to match Dulux Trade paints with incredible
edge over competitors”. accuracy to give them an
“Being able to offer colour matching on site will help decorators to demonstrate professionalism and win more business from current and new customers.”
The introduction of the colour sensor comes as Dulux launches its Dulux Promise, a commitment to professionals that Dulux Trade products will deliver perfect colour, a uniform
coverage, or else receive vouchers to cover the cost of replacement products. The Dulux Trade Colour Sensor will be available for purchase in store and online at Dulux Decorator Centres and other
participating decorating merchants across the UK.
www.buildersmerchantsjournal.net August 2019
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