NEWS | Industry Updates Selecta Group announces change in senior leadership
Selecta Group (the “Group”), a Swiss-based Foodtech leader with a world-class distribution network in Europe, has announced that Christian Schmitz is stepping down as chief executive of the Group. Michael Rauch – who formerly held roles as the CEO and CFO of CompuGroup Medical, as well as the CFO of Douglas Group and a long career at Henkel – will assume the role of interim CEO. Schmitz said: “I am honoured to have led Selecta
leading force in Europe’s food tech industry. With now is the ideal moment to entrust its next chapter of growth to new ownership.” Marc van der Plas, Chairman of Selecta Group,
said: “On behalf of the Board of Selecta Group and the entire organisation, I would like to thank Christian for his leadership, dedication and contributions. He has led the group through some challenging times and delivered a transformational recapitalisation prospects. The Board wishes him every success in his future endeavours. we have secured the services of an exceptional strengthened capital structure of the Group, we are improve competitiveness and enhance service to customers across all markets. Michael and Christian will work together to ensure an orderly transition.”
Jack Link’s and MrBeast announce global partnership
convergence of traditional food industry The Jack Link’s x MrBeast collaboration
Jack Link’s, a global specialist in meat snacks and one of the largest privately owned food companies in the US, has announced a global partnership with the world’s #1 social media creator, businessman, and philanthropist, MrBeast (Jimmy Donaldson). This landmark collaboration will see the
collaboration with a Consumer Packaged
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vendinginternational-online.com
and beef bars. Designed for convenient snacking and active lifestyles, these packs showcase MrBeast’s signature branding, school lunches, road trips, and everyday protein fuelling. “We are incredibly excited to partner with
MrBeast,” said Troy Link, chief executive of Jack Link’s. “Jimmy’s entrepreneurial spirit and dedication to his fans align perfectly with our values at Jack Link’s. We believe this collaboration will drive a new generation of consumers into the meat snacks category, worldwide.” This strategic partnership targets the
and their parents. Despite 33 per cent of younger consumers snacking more than three times a day, only about 9 per cent currently opt for meat snacks, highlighting a substantial opportunity for growth by offering appealing and convenient choices that merge the trusted quality of Jack Link’s “I’ve been eating Jack Link’s since I can
Donaldson said. “Now we get to do something super fun and tasty for our fans – I can’t wait for everyone to see what we dream up.” MrBeast’s chief executive, Jeff Housenbold, added, ”We’re always looking to partner with brands that share our ‘better philosophy, so this collaboration with Jack way to bring the MrBeast experience from the screen to the snack aisle – while also introducing our fans to each other’s worlds.”
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