REVIEW BIGGEST TURNOUT OF BRANDS AND RETAILERS AT
FOOTWEAR TODAY LIVE 2024! F
Footwear Today Live opened its doors once again in February, welcoming back over 130 leading footwear brands, plus the biggest turnout of retailers since the show began!
ootwear Today Live returned to the National Conference Centre (NCC) in Birmingham on Sunday 4 and Monday 5 February with hundreds of brands coming together to network and liaise with footwear retailers from all across the UK. The show has grown rapidly since its first edition in September 2022, and it now occupies nearly the whole of the NCC – taking over nine event rooms across two levels, whereas at the first show it was just one room!
Footwear Today Live welcomed more than 130 different brands for this February 2024 edition, including Art, Bugatti, Chatham, Dasco, Fidelio, Elle Sport, Geox, Healthy Back Bag, Joya, Levi’s, Mustang, Osprey London, Ravel, Rieker, Scholl, Skechers, Wrangler, XTI and many, many more.
The show provides an all-new buying location in a manageable and friendly environment. Plus, for many, the February show was the first chance to see, in person, new ranges for the 2024-2025 seasons!
What the retailers said… Amanda Fowler, of Buckle & Bows in Lincolnshire, said Footwear Today Live is a one-stop-shop to visit all your favourite brands under one roof…
“The layout of the show is great; it’s easy to navigate so every brand is visible and not missed,” she said. “The number of brands showing has increased, meaning you get a great variety of footwear on show. I visited Marco Tozzi, Jana, Caprice, Pikolinos, Legero and XTI to name a few, and also placed orders with a couple of new brands.”
Meanwhile, Shirley Allum from Shirley Allum Fashions & Lingerie in Dorset, added: “It is always an absolute dream to go to the Footwear Today Live show and to find all the good brands
under one roof on one weekend. On my first visit to the show I found Pikolinos, which has grown from strength to strength with us, and not forgetting Birkenstock, Toni Pons, Fly, Geox, Strive and many more.”
Lizzie McLaughlan, of ShoeMed in Stratford- upon-Avon, said: “Footwear Today Live proved to be an indispensable asset for us. Its seamless accessibility, comprehensive brand presence, and conducive environment for networking and exploration made it an event that significantly contributed to our growth objectives. We eagerly anticipate our extended visit next time!” Elsewhere, Natalie Taylor, from Runway Boutique in Somerset, said visiting Footwear Today Live is “the perfect tie-in” with Spring and Autumn Fair, plus the bonus of the free drinks and lunch!
“We look forward to visiting the show as it’s a very friendly, well laid out show,” she said. “We always visit our normal brands, Heavenly Feet, Jana, S.Oliver, Laura Vita and BBS, but we also like to try to find new suppliers and have picked several up in the past.” What the brands said…
“It’s always a good sign when the two days pass by in a flash,” commented Russell Galliven from Galliven Agencies. “It was another well organised show and with a great turnout from existing and potential new customers. I felt that buyers generally appreciate the central
location and accessibility, and not to mention the excellent free lunch!
“Pikolinos will definitely be in attendance in August and I’m already looking forward to it!” Andrew Paget, UK Agent for BBS/Cortina, added: “We had a good show. We saw plenty of businesses – some existing customers and many new faces, several of which opened accounts with us and placed orders. The Birmingham Footwear Today show gains in strength and importance each time!”
Elsewhere, Helen Fraser, of West Midland Shoe Company, which owns the Adesso, Capollini and Free Spirit brands, was a first-time exhibitor at the show – “for us it was a great success”, she said. “We opened new business and also saw existing customers. We felt it was a very positive start to the season and a great way to launch our new collections. Plus, we found the venue has a lovely feel to it.”
Footwear Today Live returns to the NCC Birmingham on 12-13 August 2024. To find out more information about the show and to register, go to:
www.footwearstockrooms.co.uk
Partner of the show:
10 • FOOTWEAR TODAY • APRIL 2024
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