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32


Franchising in Denmark


THIS ISSUE


4 Ed’s letter The changing fi nancial landscape


6 News Industry updates 10 bfa news Reviews of Scottish Franchise Week 13 News focus Embracing social media in business 18 Making dough


Interview with Stephen Hemsley, Domino’s chairman and co-founder of Franchise Brands


24 Cover story: Show me the money


How to help your new franchisees obtain funding


36 A capital idea Vernon Hill II on launching Metro Bank in the UK


40 International Round Table A discussion of franchising home and abroad


50 Final word The importance of local marketing INSIDE KNOWLEDGE


28 Past, present and future Derrick Simpson shares his thoughts on the franchise industry


34 Pooling assets


34 Advertising assets Manzoor Ishani advises on the central marketing fund


REGULAR FEATURES


15 Expert advice clinic Your questions answered


32 Spotlight on... The Danish market


46 Supplier directory Franchise services listing


48 Movers & shakers Promotions and appointments


2


Franchisor News | 3


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