WOMEN IN FRANCHISING


Shared values


er fro two woen in franchising – one  franchisee nd the other bringing  franchisor oint of iew oth oer insights on deiering highuity cre serices in  tie when dend is eergrowing


Bluebird Care


Ranj Khatra, is the Bluebird Care franchisee covering Bromsgrove & Redditch, Sutton Coldfield & Birmingham East


What did you do before franchising and why make the change? I qualified as an optometrist in 2012 and spent most of my optical career working for Specsavers. My husband and I wanted to have our own business, something truly ours that we could lead with our vision. We were drawn to home care due to our personal and cultural values, which were so well aligned with those of Bluebird Care.


What’s training and support like – both initial and ongoing? The initial training gave me the opportunity to meet members of the Bluebird Care National Support Team (NST), each sharing invaluable insights: the history, the values of the brand, the systems used, marketing – it covered a lot and really made me feel like I had a good base of knowledge to ‘hit the ground running’. In terms of ongoing support, being a


business owner in the care sector there’s always lots to keep up with. Bluebird Care offers support and guidance on all aspects of running a home care business – quality, marketing, business development. This might be in the form of training sessions, regional meetings or bringing in external parties to learn from. Fellow franchise partners’ support is also great, a valuable factor in being part of a network.


30


Any standout moments? Honestly – my entire time with Bluebird Care has been a standout part of my life! I am so very proud of the service that we provide to so many in our local community and the difference my teams make every day. One highlight has been our partnership with a wonderful charity called Re-engage, that helps fight loneliness for the over-75s.


Describe a typical day Possibly the most difficult question! Team meetings, one-to-ones with my


“We always champion each other’s success”


registered manager, network webinars, onboarding new members, volunteering at a dementia café, hosting our Re- engage coffee afternoons, researching local events and opportunities, marketing plans, investing in growing our service lines and ways to support clients, and dealing with the day-to-day office questions – what’s happened to the central heating? (Thankfully sorted itself out, as this one was a bit out of my remit!)


Have you found being a woman in business to be a positive experience? I’m super proud to be a woman running my own business! My confidence and self-belief have grown so much. I consider myself lucky to be on this journey with so many great women running successful Bluebird Care businesses. Being part of a franchise means we are always championing each other’s success. I see inspirational women in my businesses every day, whether they are delivering care, part of the management team or my fellow female leaders and business owners. As women, we shouldn’t shy away from leadership roles – we can lead with purpose, ambition and compassion. Franchise opportunities are also a great way for anyone new to business to take the first step – the freedom of your own business with great support from your franchise network.


bluebirdcare.co.uk


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56  |  Page 57  |  Page 58  |  Page 59  |  Page 60  |  Page 61  |  Page 62  |  Page 63  |  Page 64  |  Page 65  |  Page 66  |  Page 67  |  Page 68  |  Page 69  |  Page 70  |  Page 71  |  Page 72  |  Page 73  |  Page 74  |  Page 75  |  Page 76  |  Page 77  |  Page 78  |  Page 79  |  Page 80  |  Page 81  |  Page 82  |  Page 83  |  Page 84  |  Page 85  |  Page 86  |  Page 87  |  Page 88  |  Page 89  |  Page 90  |  Page 91  |  Page 92