Journey to success
ONE YEAR ON…
Fra nchisee Roxie Taj shares her story on becoming Managing Director for Visiting Angels Manchester East
O
ne year on, and what a journey it has been as a Visiting Angels franchisee! The decision to step into the world of franchising wasn't just a career
move for me; it was a personal commitment born out of a challenging experience with my daughter's care. Having witnessed the shortcomings in the system, I made a promise to change the landscape of social care, not just for my child but for others too. Before venturing into franchising, my background was
diverse, ranging from voluntary work in the Fire Service to Business Administration. However, it was the challenges in fi nding consistent and quality care for my daughter that fuelled my passion for social care. The onboarding process with Visiting Angels was
seamless and exciting. From initial discussions to meeting the entire team at Head Offi ce during training, the journey took several months but was pressure-free and at my pace. What attracted me was not only the franchise's name, signifying sincere carers as visiting angels, but also the personal commitment from the CEO, who went above and beyond to ensure I understood the business model and the support provided. The initial training was a blend of fun and information,
featuring Q&A sessions with existing franchisees that showcased the transparency Visiting Angels maintains. Ongoing support has been consistent, with an Area Development Manager always just a phone call away, and regular updates on training and changes in legislation. The early days of trading were marked by hard work in
marketing and networking to establish brand awareness. Today, our business thrives on word of mouth, a testament to the quality of service we provide.
Roxie Taj
“The onboarding process– from initial discussions to meeting the entire team at Head Off ice during tra ining – was seamless, exciting, pressure-free and at my pace”
One standout moment was when a client, impressed with our approach, painted an oil painting of an angel, and personally presented it to me. It was a touching acknowledgment of the impact we had made. Every day as a franchisee is different, with mornings
dedicated to marketing, afternoons to offi ce admin and staff interviews, and everything else fi tting in between. While life has been taken over by Visiting Angels, the work-life balance is gradually fi nding equilibrium. My advice to aspiring franchisees is simple: stick to
the model religiously. It's tried and tested, and at Visiting Angels, the focus is on supporting individuals to adapt better to their care, rather than adapting the care to suit the individual. It's been a remarkable year, and the future looks even more promising for Visiting Angels and its franchisees.
visitingangelsfranchise.co.uk BUSINESSFRANCHISE.COM 9
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