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NEWS&TRENDS


Finalists announced for the Franchise Marketing Awards 2020


u With finalists representing brands within a broad range of business sectors – from care to accountancy, hair salons to couriers – the Franchise Marketing Awards 2020 shortlist celebrates exemplary marketing support being provided to franchisees across the country. Competition for these highly coveted awards, sponsored by Business Franchise, is proving fierce. The judging panel are carefully considering each of the entries, looking for examples of innovative practice and demonstrable results. This year’s judging panel


was made up of: Pip Wilkins, Chief Executive


of the British Franchise Association (bfa). With over 20 years’ experience in the franchise sector, Pip is highly regarded for her dedication and depth of knowledge. Ken Braddock, Franchise


Director at HSBC. Ken is a key member of HSBC’s dedicated franchise team and has extensive knowledge of the inner workings of the franchise industry. Damian Humphrey, Partner


at Ashton Legal. Damian heads up the firm’s nationally renowned franchise team. Recognised as an expert in the field, he advises franchise brands on the development of their networks.


The 2020 Franchise Marketing Awards finalists are:


Best Website Bluebird Care Minster Cleaning My Homecare Platinum Property Partners Speedy Freight


Best Print Advert Dream Doors Platinum Property Partners


Best PR Campaign Kare Plus Match Options Best Online Marketing Campaign Fantastic Services InXpress Petpals Revive!


Best Overall Marketing Campaign Auditel Wiltshire Farm Foods


Best Franchisee Marketing Support ActionCOACH Auditel Bluebird Care Dream Doors Expense Reduction Analysts Just Cuts


Right at Home Shuttercraft Snap-on Tools Stagecoach TaxAssist Accountants Wiltshire Farm Foods


Best Social Media Campaign Bluebird Care Dream Doors Expense Reduction Analysts


Congratulations to all the award finalists – the winners will be announced this autumn.


BUSINESSFRANCHISE.COM 11


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