DANIELLE NIERENBERG
Danielle Nierenberg’s journey as a sustainable agriculture advocate began after university, volunteering in the Dominican Republic. “Working with farmers, I realized they weren’t to blame for environmental problems. Tey were stewards of the land,” says Nierenberg. In 2013, she co-founded Food Tank, a nonprofit dedicated to promoting innovative ideas on food system issues. “Tere were stories of hope and success on farms worldwide, but most organizations were very doom and gloom. We wanted to shine a spotlight on what was working,” she adds. Food Tank has since partnered with organizations, including the UN and the White House, on
initiatives to alleviate hunger and the climate crisis. “Along with other groups, we put food at the center of the climate discussion,” says Nierenberg. “For too long, the focus was on energy and transportation, but agriculture emits a third of greenhouse gases. Food must be part of the solution.”
FARMERS, I REALIZED THEY WEREN’T TO BLAME FOR ENVIRONMENTAL
PROBLEMS. THEY WERE STEWARDS OF THE LAND
WORKING WITH
MAX BURGERS
For a fast-food burger chain that publicly aims to sell less beef to meet its carbon neutrality targets, sustainability is clearly more than just a buzzword. Te Swedish chain MAX Burgers, with around 180 locations across Sweden, Norway, and Poland, has committed to cutting CO2 emissions to 0.66 kg per 1,000 kcal by 2050, a reduction of more than 50% on the current 1.9 kg. With 54% of its value-chain emissions coming from beef, the chain’s target is to generate at least 50% of its sales from vegetarian options. To support this, it expanded its Green Menu with several plant-based options made from pulses. MAX Burgers’ commitment to sustainability dates to its founding in 1968, with early initiatives including
fryer oil recycling. Current efforts include transitioning to renewable energy sources, minimizing food waste, and carbon offsetting.
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WORLDWIDE
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