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dElIvERy POINT FROM AUTOCAb HAS CHANgEd OUR bUSINESS SAyS dg CARS
OVERVIEW
With the spread of Covid-19 and multiple lockdowns through- out 2020, taxi firms have been forced to rethink their strategy and search for new opportunities within the market.
One of the firms embracing the new normal is DG Cars, who, with the help of Autocab’s Delivery Point, has successfully launched a taxi delivery service across the East Midlands.
PROBLEM
Like many taxi firms, business for DG Cars in Nottingham was hugely affected by the lockdown in March 2020. With the closures of workplaces, schools, pubs and restaurants, work declined rapidly, and many drivers found themselves with lit- tle or no jobs to fulfil.
SOLUTION
As restaurants and cafés shut, the demand for takeaway boomed and a gap in the market was realised. With take- aways and restaurants unable to provide an effective delivery service to fulfil the orders they were receiving; taxis would provide the perfect delivery solution.
When Delivery Point launched, DG Cars immediately realised the potential. By diversifying their business, they were able to provide more jobs to drivers, whilst solving the problem of takeaways being overrun with orders and not enough delivery drivers. Takeaways could utilise DG’s fleet, dispatching one order, with one driver and then simply repeat the process. No more waiting for delivery drivers to return from dispatching a takeaway; instead, they’d have a fully on-demand fleet at their fingertips.
Many food ordering apps, such as JustEat and Deliveroo, charge a high commission for their delivery, meaning take- aways were initially reluctant about bringing in an additional delivery app. However, using Delivery Point, DG Cars could work directly with the takeaways and restaurants, reducing the commission and providing an effective solution to suit their individual needs.
RESULTS
DG Cars launched Delivery Point in May 2020, carrying out three trial runs with restaurants and takeaways in their area. During the first ten days of their pilot test run, they made over
FEBUARY 2021
30 deliveries per day from one restaurant outlet, which equated to around 300 delivery jobs.
Now, six months on, DG has expanded the service rapidly, working with 160 restaurants and gen- erating around 3,000 additional jobs per week for their drivers. The firm has also on- boarded 135 new delivery drivers to facilitate their delivery service.
And with these incredible results; word has spread fast. DG continues to onboard new customers weekly and is viewing Delivery Point as a long-term solution.
DG has found significant success with high-end takeaway outlets, restaurants and dine-in services that previously had no means to deliver takeaways or had a limited number of delivery drivers.
DELIVERY POINT HAS COMPLETELY TRANSFORMED DG’S BUSINESS
Dominic Moyes, Sales Director DG Cars says:
“Preparation is key for the launch of Delivery Point. You need to onboard drivers, order hot food delivery bags, ensure drivers are happy with rates, set up accounts, train your teams on the new product and most importantly, spread the word!
“It’s taken some time to implement but if you’re willing to put the hard work in, it opens up an entirely new and power- ful revenue stream.”
“The potential for Delivery Point is huge. With the right preparations, systems and people in place, taxi firms can ex- pect to see a phenomenal turnaround for productivity, income and job ratio.”
For more information visit:
autocab.com/delivery-point or see our advert on pages 60-61
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