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Argentum Reaches Out for Engaging Presenters and Innovative Ideas


to be held Sept. 13-15, in Phoenix, Ariz., is something to look forward to in itself. But in addition, Argentum continues to


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make strong efforts to bring you presenters and sessions that make this conference an inspiring and educational experience. That goes for all our events and publica-


tions, from webinars to e-newsletters. What’s behind the process of choosing


these presenters and thought leaders—and how can you get involved?


Open to great ideas It’s important to Argentum that we have a process that’s intentionally open and avail- able for those from all areas of senior living and even outside the industry. First, the Argentum Content Advisory


Group analyzes subjects and formats that have been successful at past events as well as looking at surveys and responses to deter- mine what members want next. Having determined tracks and themes,


we use a submissions portal that helps po- tential presenters target their ideas, consider their audiences, and deliver a professional and memorable presentation or article. Product pitches are not accepted. At argentum.org/2021callforcontent,


you'll find full instructions and a model to guide, you’ll find instructions and a model to guide you in.


Making the choices The Content Advisory Group then reviews the ideas, makes selections, and can some- times work with submitters to further shape a great idea. It’s a tough job narrowing down the


choices. Argentum receives so many that we can accept only about 10 percent to 15 percent of ideas for presentations. Yet we encourage people to submit their ideas—it


At 2019’s Senior Living Executive Conference, a C-suite panel discussion moderated by White House correspondent Ann Compton generated dynamic audience interaction.


may be useful in one of the other platforms. If you’ve hosted an engaging speaker at


your community or a state event, you might want to encourage them to submit an idea. Feel free to share this information with colleagues, thought leaders, teachers and trainers, and those you might be mentoring.


The opportunities Senior Living Executive Conference & Expo, Sept. 13 to 15, Phoenix, Ariz. Deadline April 16. Argentum’s annual meeting attracts more than 2,500 executives from nearly 1,000 companies. The robust program fea- tures deep dives, educational tracks, a show floor, Mainstage sessions, and an awards celebration. (conference.argentum.org)


Chief Executive Summit, date to be deter- mined, Amelia Island, Fla. Limited opportunities. This invitation-only gathering of Argentum’s Premier member chief executives offers ex- ceptional education and peer networking. Geared toward C-suite; high-level, strategic conversations on a variety of mission-critical issues facing the senior living industry. (argentum.org/summit)


20 SENIOR LIVING EXECUTIVE JANUARY/FEBRUARY 2021


Senior Living Insights—Webinars by Argentum, held monthly through 2021. Free to mem- bers, the Senior Living Insights webinar se- ries will feature content regarding workforce, leadership, quality improvement, and occu- pancy and profitability topics. Participants are owner/operators and known outside experts providing strategic insight. Webinars are recorded and made available online. (argentum.org/webinars)


Senior Living Executive Magazine, submissions checked on a rolling basis. Our award-win- ning bimonthly magazine delivers directly to those managing senior living communities. We’re looking for subject matter expert sources, data, and trending products and services; no bylined pieces or events, please. (argentum.org/sle)


Argentum Quarterly, submissions checked on a rolling basis. Our member-only, senior- and C-level professional journal ac- cepts proposals for original bylined pieces, research, data, and ideas for trend and innovation articles and interviews. (argentum.org/aq)


eeting face-to-face at the 2021 Senior Living Executive Confer- ence (conference.argentum.org),


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