AGENDA
GET ON BOARD
Location, location, location…
Estate agent boards are a hit with PTAs, with the words ‘For Sale’ substituted with the date and time of your event. Here’s how to make it happen…
THREE MONTHS BEFORE Identify potential partners by researching which local estate agents already have a strong presence in the community. Find out the name of the person in charge of marketing and reach out to them directly, highlighting the mutual benefits of working together.
TWO MONTHS BEFORE You will need to reach an agreement on a few details: How much will the agent pay for each
board? PTAs typically report receiving between £5 and £25. What is the maximum number of
boards? Most agents will limit the number of boards allowed, and some will only agree to install them on busier, more popular streets.
SIX WEEKS BEFORE Use all available communication channels to ask if families are willing to display an estate agent sign at their home for a few weeks around the dates of the fair. Send the information to the agent in good time.
AFTER THE EVENT Send a thank you email with a brief note highlighting the success of the fair and the visibility gained through the partnership.
‘Our board game café was a hit with school families’
Winter can be long and dreary, so what better way to combat the rainy days than by joining family and friends for an afternoon of friendly competition and play? It’s one event where bad weather is actually an advantage. Inspired by my late brother Ben’s love of board games, I created a board game café with the help of the rest of the Friends of Felbridge Primary School. We held it in the school hall, using games from our own collections. We assembled a wide range of
board games that were suitable for all age groups, ranging from kids’ versions of classics, such as Scrabble, to more complex games for older children. For the younger ones, we offered games from Orchard and Haba, a company that produces high quality products aimed at promoting child development.
I was pleased to see people trying them out. We opened the doors at 1:30pm
and closed at 4:30pm. We didn’t charge an entrance fee – the purpose of the board game café was to foster a sense of community and togetherness. Families were invited to drop in, and we made sure that all children were accompanied by an adult to reduce the need for too many volunteers. We sold our usual hot and cold drinks, plus Pringles and some homemade cookies, and raised over £100 for the school. Families had so much fun, they didn’t want to leave. One parent told us: ‘I’m glad I managed to persuade the boys to abandon the Monopoly game or we’d still have been sat there on Monday morning.’ Kate White, chair, Friends of Felbridge Primary School, Felbridge, Surrey (200 pupils)
THE BIG NUMBER
children are growing up in poverty in the UK Households below average income (HBAI) statistics, UK government
4.3 million 8 AUTUMN 2024 School Fundraising
IMAGE: PENNY DULY
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